In April, Gwyneth Paltrow was spotted exiting Coach headquarters with company creative director Reed Krakoff. Soon after, Coach confirmed that Paltrow was set to serve as brand ambassador for an international campaign to mark Coach’s 70th anniversary this Fall and next Spring. Krakoff called Paltrow “a natural choice . . . She embodies the spirit, energy and elegance of the Coach brand.”
Peter Lindbergh shot Paltrow on the top of the Tudor City skyscrapers in Manhattan for ads that will only be used in Asian and European markets — and now we have a first look at the campaign.
Angelina Jolie is the new face of Louis Vuitton. A couple months ago we saw her print ad, and here we have the “commercial” which is a whopping 10 minutes long.
In the video she talks about Cambodia, and elephants and land mines. And I’m really struggling to figure out what this has to do with Louis Vuitton. Maybe they just figured they wanted her to talk a lot – so they gave her a subject she’s passionate about? They are, after all, paying her $10 million for the campaign, they need to make it worth their while!
Want to smell like a queen? You can smell like famous queen Marie Antoinette!
Last week — appropriately on Bastille Day — French perfume house Lubin launched Black Jade, a fragrance that was exclusively created for Marie Antoinette. The scent, originally formulated by royal perfumer Jean-Louis Fargeon, was an homage to the queen’s rose-filled gardens in Versailles. Antoinette kept a small vial of the fragrance with her at all times, even right up until her death. According to Luca Turin in The Secret of Scent, it was her unmistakable perfume that gave away her disguise as she fled the palace.
Black Jade (a blend of bergamot, cardamom, rose, jasmine, incense, cinnamon, sandalwood, patchouli, vanilla, tonka bean and amber) is now available at Aedes De Venustas in New York.
Aren’t you interested in smelling it? I know I am!