Leighton Meester for Vera Wang’s LOVESTRUCK commercial!

Vera Wang first remembers meeting Leighton Meester at Fashion’s Night Out, where she already decided that she wanted the fresh-faced Gossip Girl to be the face of her newest fragrance, Lovestruck.

Casting is especially important for Wang, who said she takes great pride in the fact that her runway models — not to mention her fragrance ads, which have featured Zoë Kravitz and Camilla Belle, among others — “don’t look model-y.” This is Leighton’s first perfume campaign and Vera’s third: her two scents, Vera Wang Signature (2002) and Princess (2006) have been popular among audiences. “I think this is the hardest we’ve ever worked on an overall fragrance concept,” said Wang of the Murano-inspired floral cap, the enameled script on the bottle, and the scent itself.

The scent was concocted by Givaudan’s Stephen Nilsen in collaboration with Doreen Bollhofer. The top notes of pink guava and angelica flower transition to a heart of tuberose and lotus blossom and a drydown of precious woods and sheer musk. Eau de parfum in three sizes — 1 oz. for $48, 1.7 oz. for $68 and 3.4 oz. for $78 — will be sold, as will a body lotion, $45 for 5 oz., and a shower gel, $40 for 5 oz. (REMEMBER TO GET EVERYTHING)

Shot on a chilly November day, the gorgeous ad campaign has Meester dress in a maroon couture Vera Wang gown. “Everyone else was in three parkas, and Leighton is standing there in a strapless evening gown,” said Wang. “I was above it all — literally,” said Meester, referring to her fourth-floor perch on the Mercer Street building’s fire escape.

The scent is out June 5 at Harrods in the U.K. and will be launched in the U.S. in August in about 2,200 department and specialty store doors.

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Fashion & Beauty’s new “It Girl” Blake Lively opens up in the new Glamour Magazine!

One celeb you’re not going to find on Twitter these days is Blake Lively. “People ask me why I don’t tweet,” the July cover girl told Glamour magazine. “Honestly, I’m so sick of myself.”

She does seem to be everywhere these days, doesn’t she? Aside from dating one of Hollywood’s hottest bachelors, Leonardo DiCaprio, she’s also the new face of Chanel’s perfume and Karl Lagerfeld’s muse. She’s also still on ‘Gossip Girl’ and this summer will star in the blockbuster ‘Green Lantern’ opposite Ryan Reynolds.

Blake talks to Florence Welch about becoming the new face of Chanel’s Mademoiselle handbag:
“It’s such an honor. When I found out I got [the job], you and I went to dinner and concocted this plan, like two little girls at a tea party, saying, ‘Oh, it would be the best if we had a party. And you’ll perform, and we’ll do it in Paris.’ Like you and I were in charge of Chanel!”

Blake Lively on being her own stylist:
“I think I became my own stylist by not knowing any better. And once I was told it was time to get one, I thought: This is one of my favorite hobbies! And I’m going to pay someone to steal my hobby from me? That’s a terrible idea!”

Blake on getting ready for an event:
“I like it to be easy. I don’t feel like I have to do so much with hair and makeup, because I’m the mannequin for these beautiful clothes, so I never want to do anything too distracting. Most of the time, I put my hair in a ballerina bun, and I take it down and it’s wavy, and then I leave. I feel shy when people are fussing on me. And my diet of choice before events is a chicken potpie from Tea & Sympathy, because they never have enough food at these things.”

Blake on breakups:
“Every relationship you have, you’re learning and growing and taking something from that. So for me, it’s never been too dramatic of a thing when something ends.”


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Jessica Biel for Revlon Grow Luscious Mascara Commercial

Revlon’s brand ambassador Jessica Biel is starring in “Hypnoteyzed,” Revlon’s new commercial for their new Grow Luscious Plumping Mascara.

Biel and musician Pharrell Williams star in the 60 second film noir-inspired commercial, which was shot entirely on black and white film.

In “Hypnoteyzed,” Biel draws Williams in with her plumped eyelashes and with each bat of her lashes, nearly knocks Williams off his feet. Revlon Grow Luscious Plumping Mascara conditions and plumps eyelashes by 200% with every use!

As of today, Revlon Grow Luscious Plumping mascara is available in drugstores and mass retailers nationwide, and “Hypnoteyzed” will begin running in US movie theaters on June 13.


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New! Boscia Pore Purifying Black Strips

I LOVE the Boscia Luminizing mask, can’t wait to try the new Purifying Strips!

Pore Purifying Black Strips
What it is:
A pack of six peel-off strips that absorb dirt and oil to reduce the appearance of pores and blackheads.

What it is formulated to do:
Each adhesive strip attracts pore-clogging dirt and oil. Its full-contact delivery system instantly applies charcoal powder, an ingredient that draws out impurities and detoxifies the skin. Silica, a natural mineral, controls excess oil while witch hazel extract, a natural astringent, tightens pores. Effective yet gentle, additional botanical ingredients provide a soothing and cooling sensation upon adhesion. Skin is left exceptionally clarified.

What it is formulated WITHOUT:
- Parabens
- Sulfates
- Synthetic Fragrances
- Synthetic Dyes
- Phthalates
- Triclosan

What else you need to know:
For radiantly healthy skin, Boscia’s preservative-free approach to skincare takes the best of science and combines it with the gentlest and most effective ingredients in nature.

$15


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