Lauren Conrad launches her own beauty site: TheBeautyDepartment.com

And she just keeps on going and going and going!

Reality princess Lauren Conrad is at it again. Not only is LC the current cover model for Allure magazine, but the style guru has just launched her very own style website: TheBeautyDepartment.com

The website is a collaboration with her personal hair stylist and makeup artist.

The 25-year-old is well on her way to becoming quite the style mogul: She has two clothing lines LC Lauren Conrad, which is sold at Kohl’s, and Paper Crown, which began rolling out to buyers this February, plus she’s worked with the cosmetic brand mark and has a three-book contract and the New York Times-bestseller stamp of approval. Do any Google search and you’ll see countless articles turn up about her signature look: black winged eyeliner, flowing tresses and a California-chic wardrobe. And since the star released her own book Lauren Conrad Style last fall, she, along with beauty entourage Kristen Ess and Amy Nadine, will have plenty of material to work with.

Check out the site — it’s pretty fabulous! The website’s “About Us” page reads:

We are so excited to be launching thebeautydepartment.com! This is a site for anyone who’s ever had a beauty question or gotten into a fight with a hair brush and lost. We’ll be covering all kinds of hair+makeup how-to’s, nail trends, skin issues, tools, current obsessions & inspirations, as well as countless quick tips. In the process we are truly excited to get to know all of you! We want  to read your emails and we want you to participate in our voting polls so we can figure out exactly what you need! We want to make beauty as accessible as possible. We’re releasing new things every day including videos, printable photo tutorials and exclusive images of our lovely Lauren Conrad. Don’t forget to bookmark thebeautydepartment.com and check back every day for your daily dose of pretty!

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Royal Wedding -Live Chat TODAY 4/20/11 at 4pm-

Come join Jocelyn and I  in the CoffeeTalk Community at BlogFrog this Wednesday at 4pm for our Royal Wedding themed live chat. We will be discussing everything wedding related, the dress, makeup and viewing parties. Please come join us for an hour we would love to chat with you.

Can’t wait to chat 04/20/11 4pm !


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Is Nail Polish Safe for Kids?

Allure Magazine’s Elizabeth Angell uncovers the danger in adult nail polish on kids:

Last week, neon-pink nail polish made some unlikely headlines when a J. Crew advertisement showed the company’s creative director, Jenna Lyons, painting her five-year-old son’s toenails with the bubble-gum shade. While talking heads debated the appropriateness of nail polish for boys and recommended that Lyons put aside some money for Beckett’s future therapy bills, I kept thinking: Is adult nail polish even safe for children? I have an almost-two-year-old son and he took one look at my feet after a recent pedicure and said “Henry have those toes.” I’m happy to let him cover his toenails with rainbow nail polish, but I am just overprotective enough to wonder if the grown-up stuff is right—health wise—for him. (I’m also pretty convinced my helicopter-Mom instincts are the thing that will drive him into therapy, not my permissiveness about makeup experimentation.) Here’s what I discovered:

Adult nail polishes may can contain things such as formaldehyde and pthalates, which are toxic if they’re ingested. “It’s an issue if the child sucks on her fingers or eats the polish. Adults typically won’t do this,” says cosmetic chemist Joe Cincotta. (Nail biters take note!) While a lot of major brands have removed these chemicals from their formulas, if you do plan to apply nail polish to a child’s fingers or toes, consider choosing a water-based formula like the ones from Suncoat Girl (will the gender stereotyping never end!?!) or Priti NYC. “These are non-toxic and have low odor, and are very suitable for children to apply themselves,” says cosmetic chemist Jim Hammer. They are also easy to clean up if they spill. They won’t last as long as other polishes—they peel off if you soak your hands in water—but that may not be a problem for a kid who wants to experiment with different colors. I plan on helping my son Henry safely shock some news pundits shortly!

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Secrets of a Top Skin Doctor – Women’s Health Magazine‏

Secrets of a Top Skin Doctor

You wouldn’t take advice from a pudgy personal trainer, a chain-smoking doctor… and certainly not a wrinkly dermatologist. Women’s Health contributor, Francesca Fusco practices what she preaches. Here, she gives you your ticket to a beautiful complexion and gorgeous, glowing skin.

Use SPF powder
Every day, dust a broad-spectrum mineral sunscreen powder over your regular SPF day lotion and makeup to deflect light, making your skin look flawless, and adding an even stronger protective layer; it’s also handy for controlling midday shine in oily skin types.

Switch up your retinol
If you use only one anti-aging product, make it topical vitamin A, which unclogs pores, prevents the buildup of dead skin cells, diminishes lines, lightens dark spots, and makes skin glow. Apply a pea-size amount of the cream to your face every night.

Go easy on injectables
Muscle freezers, like Botox, improve the appearance of fine lines and wrinkles, but it’s important not to go overboard. Baby Botox is a smaller amount which is administered more frequently and you won’t end up looking frozen or balloon-faced.

Stop yo-yo dieting!
Rapid gains and losses of 10 or more pounds stretch the skin, making it slower to bounce back, so preserve your face by maintaining a healthy weight.

Use a modern exfoliating brush
The Clarisonic Mia Sonic Skin Cleansing System has instant smoothing and a deep-cleansing ability, which is great for everyone—even acne prone individuals. Its sonic-wave technology decongests pores and allows your cleanser and topic products to dig even deeper.

Perk up your eyes with caffeine
Dark-circle products that contain vitamin K or caffeine (both of which simulate blood flow to prevent pooling around the eyes) are effective if you use them every day. You can also pop the product in the fridge—cold temperatures constrict blood vessels and make puffiness go down.

For more beauty secrets, check out WomensHealthMag.com or pick up the May copy of Women’s Health magazine, on newsstands now!


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