Check out Anne Hathaway’s new Tod’s ads!

Actress Anne Hathaway is the latest face (and body) of  Tod’s. The handbag and leather goods company just launched these new ads, showing the stunning brunette posing on a red convertible.  Anne follows in the footsteps of Gwyneth Paltrow and Sienna Miller as brand ambassador.

It Girl, meet It Bag. Anne Hathaway works her magic in new ads for TOD’s Signature Collection, a soon-to-launch line of bags and small leather goods hitting TOD’s boutiques in October.

Shot in London by photographers Mert Alas and Marcus Piggott, the ads will also bow in October, appearing in fashion magazines worldwide. “The campaign for TOD’s Signature reaches out to a new and younger clientele,” creative director Fabien Baron said in a release, adding that Hathaway was the right woman for the job. “We see a stunningly exquisite Anne as a classic beauty with a modern Italian edge — feminine and strong.”

Hathaway, for her part, is honored to be associated with the brand. “I have been a longtime fan of TOD’s and was very excited to be a part of exploring a new side of their identity with the launch of their Signature Collection,” she added. “The designs are classic and the materials are of the highest quality.”

The handbags themselves — a shoulder bag, portfolio clutch, shopper, pochette and more — feature a pebble motif and come in colors like deep red, fuchsia, lavender and beige. Made in Italy, they’re crafted from a variety of materials, including soft patent leather, a metalized leather, shiny calfskin and semi-opaque nappa leather. (People)


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VIDEO: Watch Kate Moss strip down in new Rimmel ad!

Promoting Rimmel’s new lipstick, this new video shows Kate crashing a photo shoot of sleepy models, crashing a band’s recording session and running away from the things she is actually supposed to do, i.e. posing for photo shoots.

Of course, she is now calling the shots: the new line of lipsticks is Kate’s own collection that she created for Rimmel, not unlike the line she worked on for Topshop for several years. The Independent reports that the lipstick collection, which includes seven different shades, launches at Boots in the UK today. (HuffPo)

What do you think of the new commercial?


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Fashion Week Survival‏


With Fashion Week (September 8th – 15th) fast approaching, the ‘beautiful people’ are sure to come out in droves! You too can join the fashion elite by prepping your skin with make-up artist must-haves from Mama Mio Skincare – a brand favorite of make-up artist Charlotte Tilbury and models Claudia Schiffer, Natalia Vodianova, and Christy Turlington.

- Eye Know ($39) – This jam-packed serum tackles dehydration, dark circles, puffiness, crow’s feet, wrinkles, and saggy baggy-ness, leaving you looking bright-eyed and bushy-tailed even after a long night of high heels and smoky eyes.

- Love Your Life Lines ($48) – The ultimate enemy of lines and furrows, this concentrated light-reflecting cream gets right in the groove for immediate reduction of fine wrinkles while 10 actives work to plump up and fill out deep facial lines. Get ready for your close-up!

- Skin Tight ($56) – Dubbed “the gym for slack skin”, this innovative body care breakthrough brings facial peel technology to the body. In just one step, the major multi-tasker delivers four key benefits: tightening, exfoliation, moisturizing and anti-aging – the perfect accessory for Friday’s body con dress

And to help you survive the hustle and bustle of Fashion Week, try these survival must-haves:

- Lucky Legs ($19.50) – Strutting your stuff in stilettos in Lincoln Center can leave your legs and feet in need of intense refreshment. This mini-spa treatment glides on to instantly cool and ease weary limbs—from knees to tippy toes.

- OMega Body Buff ($33) – Don’t let rough skin spoil your fashion forward façade – buff up with this gentle yet effective blend of Sweet Almond Oil, Chamomile, Aloe Vera and Vitamin E, featuring micro-ground pumice to reveal soft and supple skin.

- Get Waisted ($56) – Reverse the damage of the inevitable Fashion Week soirees with this miracle ab-rehab cream. Formulated with clinically tested waist-whittling actives, Get Waisted helps to flush out fat, eliminate puffiness and give a more defined, tighter appearance.

Learn more about the brand and purchase here www.mamamio.com


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Cynthia Rowley and Band-Aid Fix Fashion Emergencies‏ + CONTEST!

Love the new Cynthia Rowley Band-Aids! Perfect for accident prone people like me it will make my frequent mishaps more fun when I know I have such fantastic Band-Aids!

Cynthia Rowley and Band-Aid Fix Fashion Emergencies‏

Fashion designer Cynthia Rowley is teaming up with Band-Aid for a few fun endeavors to fix fashion emergencies and there are several aspects of the partnership that I thought might interest you! Please see below for more information.

Starting September 8th (Fashion’s Night Out) we are pre-releasing BAND-AID® Brand by Cynthia Rowley Adhesive Bandages, which will launch at nationwide mass retailers before the holidays. These bandages will feature designs ranging from sequins to runway models and are packaged in a sleek black box (see images below.) They will be available at CynthiaRowley.com for $4.25 and are the perfect way to add a little glam to the healing process!

On 9/8-9/9 (during Fashion Week), a travelling Glambulance will roam the NYC streets rescuing fashion emergencies, fully equipped with a hair stylist, make-up artist and fashionable First-Aid supplies.

  • Thursday, September 8th, 4 p.m.-12 a.m. (Fashion’s Night Out)

Glambulance stationed at 5th Ave between 56 and 57th Streets

  • Friday, September 9th, 1 p.m.-9 p.m. (Date of Cynthia Rowley Show)

Glambulance stationed at 65th Street and Broadway

Band-Aid and Cynthia Rowley are hosting an AMAZING giveaway on Facebook. Just like the Band-Aid page and share your most memorable fashion malfuntion.  The prizes range from a fashion emergency kit stocked with an array of fabulous fashion fixes, $1,000 American Express ® Cynthia Rowley Gift Card, and an overall grand prize a $2,500 Cynthia Rowley shopping spree and styling session. Check out this awesome contest here:  www.Facebook.com/Band-Aid.

 

MakeHerUp CONTEST:

  • There will be 1 winner.
  • Winner will win receive the brand new Cynthia Rowley Band-Aids!
  • To enter Like Band-Aid on Facebook and tell us “What was your biggest fashion emergency? Then leave your name and email info in our comment section on MakeHerUp!
  • Contest runs Tuesday, 9/06/11 to Friday, 9/09/11
  • US  residents only
  • After the winner has been announced, you will have 48 hours to respond.

 


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