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Get The Look: Lucy Hale at the 2014 MTV VMA’s

2014 MTV Video Music Awards - Red Carpet

mark. Brand Ambassador Lucy Hale hosted the MTV VMA pre show last night. Check out how to get her makeup look from celebrity Makeup Artist Kelsey Deenihan. All mark. products are available on meetmark.com.

Face:
To start I applied La prairie Cellular creme platinum rare ultimate rejuvenating cream all over Lucy’s face followed by Armani luminous silk foundation in #6 for a flawless base. Next I set the base with mark. Great Finish Pressed Perfecting Powder in Light. After the face was set I applied mark. Glowdacious Illuminating Powder in Amped Up. The darker slightly shimmer powder works great as a contour and adds subtle color to Lucy’s cheeks. I finished the cheeks with mark. Touch & Glow Shimmer Cream Cubes to really catch the light and illuminate the cheek bones.

Eyes:
Lucy’s eye shadow is a mixture of shadows in the middle row of the mark. On the Dot Neutral Eye Color Compact. I used the darkest shade in the outer corners and went gradually lighter toward the inner eyes. Bringing a darker shadow to the outer corners elongates the eye giving them an almond shape. Underneath the eye I smudged the same darker shadow from the mark. compact (middle row far right) starting thicker on the outer corners and lightly blending inward toward the inner corners of the eyes. I added mark. No Place to Run Waterproof Eyeliner in Jet Set (black). To the top and bottom water lines. This is the best liner for the water lines Since its waterproof and won’t budge! I finished the eyes with a couple generous coats of mark. Lash Act Mascara in Blackest Black.

2014 MTV Video Music Awards - Arrivals

Lips:
With the eyes being the focus I added a simple neutral mauve gloss to Lucy’s lips. She’s wearing mark. Glossworks Longwear Lip Gloss in Roseland for the red carpet. With a quick change into an Oscar de la Renta dress to host MTVs preshow we changed Lucy’s lip to a bright magenta gloss by mark. She’s wearing mark. Glossworks in Tempest. The color mimics the colors on the dress as well as Her Brian Atwood pumps.

Photos Courtesy: Getty Images via Avon.

Get The Look: Katy Perry and Becky G. at the 2014 VMA’s

2014 MTV Video Music Awards - Backstage & Audience

So what did you think of Katy Perry and Riff Raff’s homage to Britney and Justin in the all denim outfits?

Katy Perry Beauty Look by Jake Bailey:
Katy Perry’s VMA look tonight was quintessential Katy. Bright red lips, black liquid liner and big lashes. I first prepped her skin and then matched her skin tone to COVERGIRL’s Ready, Set Gorgeous Foundation in Warm Beige and began by buffing a thin layer all over her face and neck using a flat tipped, soft bristled kabuki style brush for a seamless airbrushed effect. I highlighted her under eye area and cheekbones with Ready, Set, Gorgeous Concealer in light/medium.

I began her eye makeup by blending a warm brown shadow, Flamed Out Shadow Pot in Scorching Cocoa into the crease of her eyelids and a pearlescent white shadow Flamed Out Shadow Pot in Blazing White onto her eyelid and browbone for highlights. I also dusted some of that same pearlescent shadow onto the ridge of her cheekbones for an extra glow. I then created a sharp jet black cat eye using Bombshell Intensity Liner. I finished the eye look with several coats of Bombshell Volume Mascara.

I then sculpted her cheekbones using the darker shade from the COVERGIRL’s Clean Glow Blush compact and added warmth to the apples of her cheeks with the paler peachier shades in the compact.

I completed the look by lining her lips with LipPerfection Lip Liner in Hot and the matching LipPerfection Lip Color shade in Hot 305. I topped the lipstick with a coat of Flamed Out Shadow Pencil in Crystal Flame for a metallic sheen. Just before she left I dusted her with a touch of Ready, Set, Gorgeous Powder in light/medium to keep her looking fresh for the red carpet.

2014 MTV Video Music Awards - Arrivals

Becky G. Beauty Look by Sarah Uslan:
Becky G.I started with the COVERGIRL Ready, Set Gorgeous Concealer and Foundation, which has powder built-in to help fight shine. I used the concealer in a V shape under her eyes to give them a bit of a lift before putting the foundation over – adding to the flawless overall look of her skin. Then I used bronzing powder to contour her cheekbones and also on the forehead and neck area to warm her skin tone plus Classic Color Blush in Silk Roses on the apples of her cheeks. Then I set the whole look with powder.

To bring in the silver in the studs on her skirt, I used the creamy Bombshell Shine Shadow in Ice Queen. It has these reflective pigments so your eyes dazzle when the light hits your face. Then with the Flamed Out Shadow Pot in Molten Black, I created a V from the outside edge of the lash line and going into the crease and blending inward. For shadow, I used Eye Enhancers 4-Kit Shadows in Drama Eyes and blended that all in. To finish off the look, I used the Bombshell Intensity Liner to create a bigger-than-normal, 60’s-inspired cat eye and layered on thee coats of Clump Crusher Mascara on the top lashes and one coat on the bottom. You get a ton of volume, and you can layer it on without clumps – perfect for touch-ups throughout the night. I also used a little dab of the silver shadow on the inner corner of the eye for a pop of shimmery color there.

For lips, we wanted something with a great color payout and also lustrous vibrant shine for the carpet, so we went with Colorlicious Lip Gloss in Berrylicious. For a while, matte lips were a big trend but gloss is definitely having a moment and is back in a big way!

 

Photos Courtesy: Covergirl/Marina Maher Communications.

Shailene Woodley Beauty Look: Teen Choice Awards‏

FOX's 2014 Teen Choice Awards - Press Room

Last night celebrity makeup artist, Roxy, was behind the scenes with Shailene Woodley getting her red carpet ready for the Teen Choice Awards, where she picked up awards for Choice Movie Actress in an Action/Adventure for her role in Divergent and Choice Movie Actress in a Drama, for her role in The Fault in our Stars.

“We wanted to keep Shailene’s makeup clean and not competitive with her gorgeous and colorful Peter Pilotto dress,” said Roxy. “Using monochromatic colors on her eyes and cheeks, I defined her features to make them pop while not overwhelming her with color. Her soft plum rose lip – which we created using tarte’s LipSurgence™ matte lip tint in hope, was the perfect finishing touch to her ultra-feminine look.”

Roxy began by spraying Caudalie’s Beauty Elixir Spray all over Shailene’s face, neck and décolletage to revive, sooth and hydrate her skin. She then prepped her skin further, applying tarte’s clean slate™ flawless 12-hr brightening primer with tarte’s the buffer™ airbrush finish bamboo foundation brush which helped spread the primer all over the face, evenly and fast. “This primer gives off a subtle sheen while delivering a blend of vitamins to the skin and holds makeup for hours,” said Roxy.

Roxy applied tarte’s Amazonian clay full coverage airbrush foundation in fair-light honey with tarte’s airbuki bamboo powder foundation brush all over the face in circular motions to melt the makeup into Shailene’s skin. “I started at the center of her face and blended out to her jawline until it was seamless,” said Roxy. “This powder foundation does an excellent job at providing great coverage while leaving the complexion still looking natural with a velvet-like finish.”

“Since color was not a big part of this look, I wanted to do more with sculpting to bring out her beautiful features,” said Roxy. She played up the definition on Shailene’s gorgeous cheek bones with tarte’s Amazonian clay matte waterproof bronzer in park ave princess™. For this look Roxy applied the bronzer right under Shailene’s cheek bones and softly at her temples.

“Since glowing skin is always a priority to us, I applied Koh Gen Do Maifanshi Aqua Foundation Illuminator down the bridge of her nose, around the outer corners and above her brows in a C shape manner,” said Roxy. Roxy used her fingers to get the right amount of product applied evenly and took a sponge over it to melt it perfectly into Shailene’s skin.

For the eyes, Roxy started by applying tarte’s clean slate™ 360º creaseless 12-hr smoothing eye primer. She wanted to sculpt the eyes in a monochromatic manner to keep it simple while still bringing out the best in Shailene’s gorgeous eyes. Roxy started by applying tarte’s Amazonian clay waterproof cream eyeshadow in shimmering bronze along the edges of her top and bottom lash lines. She diffused it softly with tarte’s undercover lover™ bamboo concealer brush, which allowed her to blend it softly but keep the strength of the color intact. Roxy then applied some nude-taupe shadows in the outer corners of Shailene’s eyes from tarte’s rainforest after dark limited-edition colored clay eye & cheek palette.

On Shailene’s eyebrows Roxy used tarte’s colored clay tinted brow gel in medium brown to give them a little more structure than usual and keep them in place. “This brow gel is awesome because the brush is so tiny it makes detailing the brows naturally very easy,” said Roxy.

“Shailene loves to apply her own mascara and swiped on 2 coats of tarte’s gifted™ Amazonian clay smart mascara to finish the look to her eyes,” said Roxy. “This mascara added a bit more drama to her eyes by lengthening and curling her lashes perfectly.”

On her lips Shailene applied tarte LipSurgence™ matte lip tint in hope straight from the pen. “This muted down-plum rose color was a wonderful finish to Shailene’s monochromatic look because it fit with in the color family of her eye shadow and cheeks, but added a bit of feminine softness to her over all look.”

BTS Shailene Woodley tarte


LORAC V.I.P Sale!

LORAC Cosmetics has launched their V.I.P Sale – your backstage pass to exclusive savings!

The sale allows you to sneak behind the velvet rope to find your LORAC favorites at final sale prices including Back To Bronze Collection ($28, valued at $36), Breakthrough Performance Lipstick ($10, valued at $22), Lips with Benefits ($10, valued at $18) and so many more!

 

Check out the full list of V.I.P Sale products: http://www.loraccosmetics.com/vip-sale/

Spring Bling Platinum

LORAC SPRING BLING PLATINUM COLLECTION $20
This season, brighten up with LORAC’s Spring Bling Platinum Collection. Encased in a gunmetal ombre sequin bag, you’ll find our original velvety-smooth eye shadow formula in White Gold, Precious Metal, and Onyx, three shimmering shades perfect for day or night. Line your eyes with 3D Lustre/Liner in Pewter/Black Slate, a double-ended liquid liner you can wear individually or layer together for gorgeous eyes that get noticed. Finish your beautiful look with Cobra Mascara for the longest, thickest, and blackest lashes. Put some Bling in your Spring with LORAC.
Back to Bronze Collection_2014-do (2)

LORAC BACK TO BRONZE COLLECTION $28
Welcome back warmth with LORAC’s Back To Bronze Collection. This perfect Beach-Ready Bag contains everything you need to look bronze and beautiful this season: A double-ended 3D Lustre/Liner in Copper/Black Cherry makes your eyes sparkle and shine; Cobra Mascara, formulated with Keratin, Vitamin E and Panthenol, instantly creates super long, faux-looking lashes; TANtalizer® Baked Bronzer (travel-size) gives you a beautiful bronze glow; Alter Ego Cream Lipstick in Girl Next Door, infused with Acai Berry, Pomegranate, Grape Seed and Vitamin C & E, coats your lips in luscious, rich color and Lip Lustre Gloss in Peach Lustre completes your sun-kissed look with luminous, high-shine. Get Back to Bronze with LORAC!

 

 

afterGLO EYE SHADOW PALETTE

LORAC AFTERGLO EYE SHADOW PALETTE $18
Turn up the heat with LORAC’s afterGLO Eye Shadow Palette. This sleek and sexy palette contains 8 vibrant matte and shimmer shadows plus 2 over-sized neutral shadows, perfect for creating sizzling summer looks. Whether you’re headed to a pool party or a hot night on the town, LORAC’s afterGLO Eye Shadow Palette will give you endless color combinations to complement your summertime, sun-kissed glow!

 

Aquamarine Liner

LORAC PRO METALLIC CREAM EYELINER – AQUAMARINE $6
LORAC introduces PRO Metallic Cream Eyeliners for an all-in-one, easy-to-use eyeliner that lasts! This long-wearing, highly-pigmented cream eyeliner is infused with Vitamins E and C and comes complete with a custom PRO brush included in the cap for a clean, precise line every time, perect for the PRO on-the-go!

Check it out now and grab these before they are gone!