Sandy Hook Promise, the non-profit organization founded following the school shooting massacre in Newton, has created a limited-edition nail polish with proceeds going to the victims.

The polish has been released by OPI, and they’re calling it “Sandy Hook Green.” OPI donated 10,000 bottles to the organization.

The polish is not for sale, but will be given out this weekend to people who donate $10 to Sandy Hook Promise during a Salon-a-Thon event at Ricci’s Salon and Spa in Newtown on Sunday.

Two mothers whose children survived the attack came up with the idea after each had their nails painted green at a local salon as a way to cope with their grief.

On Dec. 14, gunman Adam Lanza, who had killed his mother at their Newtown home, went to Sandy Hook Elementary School and opened fire with an assault rifle, killing 20 children and six educators. He killed himself as police arrived at the school.

After the shootings, many wore ribbons made up of the school’s colors, green and white, to show support for the victims. Green has now also become a symbol for the gun control movement.

How great of OPI!

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The singer/actress recently partnered with Nicole by OPI to release the Selena Gomez nail polish collection.

To Suzi-Weiss Fischmann, Nicole by OPI Executive VP & Artistic Director, the collaboration just makes sense. “Millions of fans love her for the same reasons we do; she’s smart, talented, funny – and has an incredible sense of style.” Indeed, the range of colors is as diverse as Gomez’s flourishing career, including everything from soft pinks to peppy yellows to outrageous glitters.

• Kissed at Midnight, a sparkling gold
• Hit the Lights, a vibrant, traffic-halting yellow
• Naturally, a bubble gum pink that feels remarkably grown up
• Heavenly Angel, a soft, sparkling, angelic clear
• Selena, a delicate peaches and cream
• Spring Break, a sexy hot pink
• Scarlett, a radiant reddish pink infused with chili peppers
• Love Song, a deep purple that’s just dark enough
• Stars at Night, a disco ball-inspired silver
• Confetti Fun, a playful party in a bottle that makes any bright polish look even better
• Inner Sparkle, a dazzling pink with pink glitter
• Sweet Dreams, a clear hue infused with chunky violet glitter
• Mi Fantasia, a delightfully fun purplish-blue shot through with glitter
• Pretty in Plum, an enigmatic purple venturing in eggplant territory

I can’t wait for the movie and the new OPI collection! I am fascinated with the “What Wizardy is This” shade, liquid sand sounds like a must have shade! Will you pick any of these up? Which color is on your must have list?

OPI The Great and Powerful
OPI is inviting you to embark on a fantastic journey through the world of nail polish with their newest spring 2013 nail polish collection titled The Great and Powerful, a collection inspired by Disney’s upcoming movie “Oz The Great and Powerful”. The collection that is bound to steal the spotlight in 2013 brings to the nail color scene seven limited edition nail lacquers one of which is the innovative Liquid Sand shade that was created for the character played by James Franco, the great Wizard of Oz. This shade packs that IT factor that will make heads turn with its innovative formula featuring ingredients that deliver a textured, matte taupe finish with soft sparkle, shade that will be super hot in the upcoming season.

• Which is Witch? – is this silver glitter with iridescent sparkle or the other way around?
• Glints of Glinda – only a good witch could turn beige from meek to chic
• Lights of Emerald City – white confetti adds city girl flair and style to nails
• When Monkeys Fly! – I’m simply bananas for this gold confetti
• Don’t Burst My Bubble – don’t wake me…I’m dreaming about puffy clouds of white
• I Theodora You- this adorable, sheer pink is bewitching on you
• What Wizardry is This?- Liquid Sand nail lacquer in rich taupe

The new “Great and Powerful” OPI nail polish collection is set to hit the counters in March, just in time for the movie’s release at just $9 a bottle.

Sephora by OPI Scentsational Six Fruit-Scented Nail Lacquers

What it is:
A set of six vibrant nail lacquers with irresistible, fruity scents.

What it does:
Fruity is fashionable with this collection of gorgeous polishes infused with sweet smells. From mango, to cherry and watermelon, these color-packed polishes will keep your tips fragrantly delicious all day long.

This set contains:
6 x 0.12 oz fruit-scented nail lacquer in:
- Mango
- Tutti Fruitti
- Cherry
- Citrus
- Blueberry
- Watermelon

$24.50

That Kimmy, she’s so clever!

Kim Kardashian debuts her new nail polish colors! She writes on her blog:

I am excited to reveal my brand new nail polish collection for our Kardashian Kolors by Nicole by OPI line… Wel-Kim to My World!! There are six new colors, which are really feminine and flirty! My go-to nail polish colors are pale pinks, whites and nudes, so I wanted to give you guys a similar selection that represent my signature look. All of these new colors are available at CVS now!

I love the names we came up with for the line!! Click through the gallery to see each color!! Which one do you like the most? Xo

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Below – shop through past Kardashian OPI lines!

OPI kardashian

Urban Decay Cosmetics Naked 2 Palette

Urban Decay Naked2!

The most anticipated sequel of the decade, Naked2 features a dozen pigment-rich taupe and gray-beige neutrals, plus five exclusive, new shades.

The follow up to the original bestselling Naked palette, this stunning second edition proves that neutral is anything but boring. Showcasing a dozen completely different shades than the first bronze-based collection, it includes a stunning range from pale and deep, to matte and sparkly. You’ll achieve a host of new neutral looks, smoky dramatic eyes, and everything in between. The palette also includes a travel-size Lip Junkie Lipgloss in Naked and a double-ended, cruelty-free Good Karma Shadow/Crease Brush (available only in this palette).

DiorShow Heat CurlHeating Lash Curler

A heating lash curler inspired by the backstage techniques of Dior fashion shows for lashes with infinite curves.

This lash curler can be used on bare lashes to prep for mascara application, or after mascara is applied to thin the mascara formula and perfectly coat every lash for even application. The results: enhanced lash curve and perfect, long-lasting hold.

This curler optimizes the lash care action of some Diorshow mascaras.

Hurry! This is limited edition!

Betsey Johnson SCENTED Nail Polish!

A striking collection of polishes designed by Betsey Johnson.

From pretty and pink, to outrageous and rock-and-roll, these nail lacquers are the ultimate accessory. The full-sized chip resistant polishes reflect Betsey’s own style obsessions and you’ll be sure to impress with your trendy tips. The bold hues perfectly compliment any afternoon adventure or add a playful pop of color to an evening out with the girls. The collection also includes, “It’s My Pink!”—Betsey’s favorite neon pink shade infused with Too Too, her signature, flirty fragrance. Flash your fingers and take in the effervescent, fruity scent with every flick of your wrist.

OPI’s newest collection will feature Disney’s Minnie Mouse. If you are a pink/red fan this collection is for you! The OPI Minnie Mouse collection will be released on June 1st and will consist of 4 new colors.

THE COLLECTION:

Nothin’ Mousie ’bout It – Don’t squeak it – SHOUT IT! This confetti light pink is tops!
I’m All Ears – Tell me how much you love this magenta shimmer.
If You Moust You Moust – You gotta pink what you gotta pink.
The Color of Minnie – You had this little mouse at red.