Archive: Makeup

L’Oreal’s 24-hour eye shadow – what’s the verdict?

I was watching TV this afternoon, when I saw a commercial for L’Oreal’s Infallible 24 Hour Eye Shadow. I thought to myself, do we reeeealllly need a 24-hour eye shadow? Who keeps their makeup on that long? Don’t we all know how horrible it is to go to bed with makeup on?

I have to say, I’ll give them the benefit of the doubt. I haven’t tried it. But I’ve also not run into any point in my life where I’ve said “Gee, if only my eye shadow lasted a FULL 24 hours!”

Here’s what L’Oreal has to say:

I thought this was such a strange idea, I decided to ask you guys:

Kim Kardashian Tweets a picture of herself, ‘Sweatpants, hair tie, chillin’

Kim Kardashian took this picture of herself yesterday, and posted it on her website. Kim doesn’t need makeup to look good. She said: “Make-up is fun, but it’s just another accessory. I’m happy with myself, and this is who I am. As much as it’s fun to glam up, the most important thing is to be comfortable in your own skin- with or without make-up.”

She looks sooooooo much better with less/no makeup on. She should take her own medicine!

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Fergie is the new face of Wet n Wild!

It was just announced that Fergie will be the new face of Wet N Wild! The ‘Black Eyed Peas’ singer will debut in new ads for the brand beginning this spring!

The beauty brand, a staple in the train cases of many budget-conscious YouTube gurus, has tapped the Black Eyed Peas frontwoman as its first celebrity spokesmodel.

“For me, this is really no risk whatsoever; it has always been a part of my life, so it is natural to me. I like to dive into things that haven’t been done before. That keeps me stimulated. Otherwise, life is boring,” the “Big Girls Don’t Cry” singer said of linking up with Markwins International, which owns Wet n Wild and its urban-targeted equivalent, Black Radiance.

Fergie will appear in new print advertisements for the collection’s assortment of lip colors, eyeshadows and nail polish. The campaign will debut this spring.

“I’m truly excited to be the global beauty ambassador for Wet n Wild. The brand delivers amazing palettes, unquestionable quality and is incredibly affordable. It’s a beauty trifecta that I’m proud to be involved with,” the one-time Kids Incorporated star added.

“In Hacienda Heights, there were a lot of beautiful chola girls. They wore Wet n Wild. I would watch them put on their eyeliners and lip liners at school. The big thing for the eyeliners was to heat them up and put on the black eyeliners smooth,” Ferg cracked in a chat with Woman’s Wear Daily this week.

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Behind-the-scenes with Kat Von D!

From Spanish lettering to bold colors, get inside the creative mind of Kat Von D as she gives the inside scoop on her design process—straight from the set of her Mi Vida Loca shoot.