Archive: Makeup

Fergie is the new face of Wet n Wild!

It was just announced that Fergie will be the new face of Wet N Wild! The ‘Black Eyed Peas’ singer will debut in new ads for the brand beginning this spring!

The beauty brand, a staple in the train cases of many budget-conscious YouTube gurus, has tapped the Black Eyed Peas frontwoman as its first celebrity spokesmodel.

“For me, this is really no risk whatsoever; it has always been a part of my life, so it is natural to me. I like to dive into things that haven’t been done before. That keeps me stimulated. Otherwise, life is boring,” the “Big Girls Don’t Cry” singer said of linking up with Markwins International, which owns Wet n Wild and its urban-targeted equivalent, Black Radiance.

Fergie will appear in new print advertisements for the collection’s assortment of lip colors, eyeshadows and nail polish. The campaign will debut this spring.

“I’m truly excited to be the global beauty ambassador for Wet n Wild. The brand delivers amazing palettes, unquestionable quality and is incredibly affordable. It’s a beauty trifecta that I’m proud to be involved with,” the one-time Kids Incorporated star added.

“In Hacienda Heights, there were a lot of beautiful chola girls. They wore Wet n Wild. I would watch them put on their eyeliners and lip liners at school. The big thing for the eyeliners was to heat them up and put on the black eyeliners smooth,” Ferg cracked in a chat with Woman’s Wear Daily this week.

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Behind-the-scenes with Kat Von D!

From Spanish lettering to bold colors, get inside the creative mind of Kat Von D as she gives the inside scoop on her design process—straight from the set of her Mi Vida Loca shoot.

Four New shades from Dior!

Here are four irresistible new shades for Dior’s New Look Collection: Rose Porcelaine, Bleu de Paris, Royal Kaki and Grège.

I’ve always been a huuuuuuuuuuge fan of Dior’s palettes. They’re always so beautiful!

Can’t wait to get my hands on these!


Beth Ditto MAC Collaboration Set For June

Beth Ditto is ready to make her mark.

The Gossip singer, who has been happily embraced by the fashion industry despite her decidedly non-fashion size, is signing on with MAC Cosmetics for a limited edition collaboration. Women’s Wear Daily reports that Ditto, who often boasts her own bold eye makeup, will create signature products to hit MAC stores and counters in June.

Ditto has also formed a positive connection with MAC, even performing at the brand’s New York store on Fashion’s Night Out in 2011. Now, like Daphne Guinness and Iris Apfel before her, Ditto will lend her name and distinctive style to MAC.

No word yet on specific products, but we’re guessing there will be some dark eyeliner and awesome colored eyeshadow involved.

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