Archive: Lancome

Julia Roberts gets $20 Million to be Face of Lancôme

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Julia Roberts‘ promotional deal with French luxury beauty brand Lancôme will earn her a whopping $20 million, reports Radar Online.

In late 2009, Lancôme announced Roberts’ appointment as their 2010 global brand ambassador. The deal was Julia’s first as a beauty company brand ambassador.

Julia, 42, will feature in Lancôme Spring 2010 advertising campaign and is set to jet off to Paris for its photo shoot. Her husband, Danny Moder, will accompany her on the week long trip that will mix business with pleasure.

The couple will leave their three children – seven year old fraternal twins, daughter Hazel Patricia and son Phinnaeus “Finn” Walter; and 2-year-old son Henry Daniel Moder – in LA with family.

Kate Winslet, Anne Hathaway, Juliette Binoche and Clive Owen have endorsed specific Lancôme products, but Roberts is Lancôme’s first spokesmodel for the entire brand.

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Julia Roberts is Lancome’s newest spokesperson

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When it comes to gorgeous, you can’t get better than the original “Pretty Woman.” Lancôme has just announced that Julia Roberts will be their global ambassadress. “By her remarkable personality and career, Julia Roberts is an emblematic woman of her time,” said Youcef Nabi, president of Lancôme International, in a statement. “Her exceptional talent, her radiance and her strong commitments perfectly echo Lancôme’s values. We are convinced she will embody the brand in the most sublime way possible.” The beauty brand remains quiet about additional specifics of her role, but check back for more as details roll in. Other Lancôme famous faces include Kate Winslet, Anne Hathaway, Juliette Binoche and Clive Owen.

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This Month’s Best Beauty Buys, by Marie Claire!

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SPACE FACE
I’m hooked on the ethereal, soft-focus finish of La Mer Treatment Powder Foundation, $90. Fittingly, its base ingredient is Airgel, a literally weightless material used by NASA.

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GOLDEN GIRLS
To soften the edgiest makeup looks, Lancome’s Aaron De May cleverly borrows a stroke from Renaissance painters, highlighting faces with gold—on cheekbones, the bridge of the nose, Cupid’s bow, or center of eyelids (my personal fave). Best gilty pleasures: Lancôme Poudre Liberté Highlighting Powder, $40, Sensai The Lipstick by Kanebo, $55, and Avon Anew Ultimate Age Repair Gold Emulsion, $36.

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DOUBLE HEADER
Ouidad Double Detangler, $24, is designed to gently unfurl ringlets. But I found it also effortlessly rakes deep conditioner through my long straight hair, pre-swim, making it my new beach-bag staple.

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RED EYE
Runway Dorothy-worthy ruby eyeshadow, sparkling up models’ lids at Prada.
Reality Giorgio Armani Eyes to Kill Red Iron mascara, $28, and palette, $58, serving up vibrant yet flattering crimson shades that most of us can pull off (seriously). The exception: pale blondes (you’ll want to avoid the albino bunny look).

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THE BIG APPLES
My beauty crutch: heaps of blush. But fall’s high-drama eyes and shockingly bold lips demand a lighter touch. For a featherweight fix, Sonia Kashuk Super Sheer Liquid Tint, $9.99, serves up just the right dewy dose.

Marie Claire


“Twilight” Star Ashley Greene Wears Lancôme!‏

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Lancôme makeup artist Darais worked with Ashley Greene for Cosmopolitan’s Fun Fearless Female party at the W hotel in Los Angeles. Read on to find out how Darais created Ashley’s young, fresh look.

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Ashley has the most gorgeous skin so Darais played up her eyes, cheeks and lips. He used Lancôme’s Color Design Liberty Palette in Nude Elegance (NEW from our fall color collection Declaring Indigo) and then applied Lancôme Le Crayon Khôl in Black Coffee to the upper lash line to make Ashley’s eyes pop. Darais added some color to the cheeks with Lancôme Blush Subtil in Miel Glacé. To create her soft coral colored pout, Darais used Lancôme Color Fever Gloss in Solaire. Long, beautiful lashes are all the rage right now so Darais mixed a few Shu Uemura faux-lashes with Ashley’s natural lashes and then applied Lancôme Ôscillation Powerbooster to condition and strengthen the lashes. To finish the look, he coated Ashley’s lashes with several coats of Lancôme’s NEW mascara Hypnôse Drama (which goes on sale tomorrow exclusively at Sephora).