Archive: Lancome

Lancôme Presents the Second Annual Genes Day October 21st, 2011


 

Lancôme celebrates the beauty of giving through a partnership with St. Jude Children’s Research Hospital®

On October 21st, 2011, Lancôme invites customers to experience the “Beauty of Giving” by celebrating Genes Day, a one-day national event Lancôme began in 2010 to support St. Jude Children’s Research Hospital, one of the world’s premier centers for the research and treatment of pediatric cancer and other catastrophic childhood diseases. On this day, Lancôme will donate $7 from the sale of every bottle of Génifique Youth Activating Concentrate to St. Jude. (This is in addition to special promotions and events nationwide surrounding Genes Day throughout the month of October.)

“The partnership between Lancôme and St. Jude Children’s Research Hospital is a true celebration of the beauty of giving,” says Lancôme ambassadress Julia Roberts. “I’m honored to be part of the Lancôme family as it supports St. Jude’s mission of helping children with cancer and other life-threatening diseases.”

Lancôme, the world’s largest luxury beauty brand, pledges to double last year’s donation and raise $300,000 to support the lifesaving research and treatment done at St. Jude.

 

About St. Jude Children’s Research Hospital
St. Jude Children’s Research Hospital is internationally recognized for its pioneering work in finding cures and saving children with cancer and other catastrophic diseases. St. Jude is the first and only pediatric cancer center to be designated as a Comprehensive Cancer Center by the National Cancer Institute. Founded by late entertainer Danny Thomas and based in Memphis, Tenn., St. Jude freely shares its discoveries with scientific and medical communities around the world. St. Jude is the only pediatric cancer research center where families

never pay for treatment not covered by insurance. No child is ever denied treatment because of the family’s inability to pay. St. Jude is financially supported by ALSAC, its fundraising organization. For more information, go to www.stjude.org and follow St. Jude on www.facebook.com/stjude andwww.twitter.com/stjude.

About Lancôme and Génifique Youth Activating Concentrate
Lancôme, founded in Paris in 1935, is the world’s largest luxury beauty brand. Its award-winning skincare, makeup and fragrances are sold at 2,000 counters across the U.S. Just as science and research are the cornerstones for St. Jude, they are the driving force behind Lancôme skin care. Génifique Youth Activating Concentrate, introduced in 2009, is a shining example of this single-minded focus. The award-winning and best-selling product is the result of 10 years of research and the recipient of seven international patents. It also marks the brand’s entry into the area of genes technology as it relates to skin. After extensive clinical testing, Lancôme confirmed that in just seven days the Génifique formula enhances the youthful quality of skin and improves skin tone, texture and luminosity. After two months of regular use, Génifique stimulates the production of proteins associated with young skin—this is Lancôme research and innovation at its best.

Genes Day: Celebrating the Beauty of Scientific Research

The suggested retail prices for Génifique Youth Activating Concentrate are $58 for 0.67 ounce; $78 for 1 ounce; $98 for 1.7 ounces; $125 for 2.5 ounces. Those new to Génifique are welcome to stop by the counter during the month of October for a deluxe seven-day sample of the product. On Genes Day, October 21st, a $7 donation will be made to St. Jude Children’s Research Hospital for every concentrate sold at a Lancôme counter in the United States or at lancome-usa.com.

Join the conversation at facebook.com/lancome and on twitter @lancomeparis #GenesDay.

Introducing NEW from Lancome, Hypnose Doll Lashes Mascara!

Introducing Lancome’s NEW Hypnose Doll Lashes Mascara! The 1st Doll Lash Look by Lancôme: a volumized, full lash fringe for a wide-eye look. Lancôme’s most flirtatious mascara lifts, thickens and precisely defines even hard-to-reach corners and lower lashes beautifully.

The secret behind this amazing result?

A new, unique, cone-shaped brush provides an extremely smooth and clean application, precisely defining even your hard-to-reach corners and lower lashes. Combined with the exclusively developed FiberShineTM formula, it sculpts, curls and loads each lash for the ultimate shiny lash fringe. Lift and thicken every single lash without weighing it down. Push up your lashes for your most flirty, wide open eye look.

Visit here to create your own Doll avatar.

You guys should visit Lancome on FB – and create your own avatar. I had so much fun! I tried like three different times, using different pictures/clothes each time. I felt like a little kid again. :)

I loooooooooooooooove this mascara! It’s the first mascara I’ve tried that really widens the lashes. My eyes look amazing after using this product! I know it’s hard to beat Lancome’s Definicil’s mascara – but I think this one does the trick!! You have to try it!

$25

Disclosure: Compensation was provided by Lancôme via Glam Media. The opinions expressed herein are those of the author and are not indicative of the opinions or positions of Lancôme.”

Lancôme and Lea Michele at the Emmys‏

Who: Lea Michele

Where: 2011 Emmy Awards

Makeup Artist: Melanie Inglessis

Inspiration:
Celebrity makeup artist Melanie Inglessis paired Lea Michele’s red Marchesa with “classic, beautiful makeup.” This translated into defined eyes, luminous skin and super-long lashes. Young, cool and modern was the look for the “Glee” star.

Face:

  • Visionnaire Advanced Skin Corrector
  • Absolue Radiant Smoothing Powder
  • YSL Blush Radiance #1

Eyes:

  • Color Design 5 Pan Palette in Kissed by Gold
  • Artliner in Aubergine
  • Hypnôse Doll Lashes Mascara in So Black!

Lips:

  • L’Absolu Rouge Lipcolor in Coquette

To purchase the items used to create Lea’s Emmy look check out www.lancome-usa.com


VIDEO: Emma Watson stars in Lancome’s Midnight Rose commercial!

Emma Watson is the new face of Lancome – and as part of her partnership, here we have our first look at their Midnight Rose commercial!

The film depicts a blossoming romance between the ever-so-stylish Watson and oh-so-handsome model Cyril Descours, as the love struck stars follow each other around Paris. It’s sultry, chic and magical – everything you would expect from Watson’s first campaign for the brand.

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