Archive: Kerastase

10 Simple Steps for Creating the Perfect Flat Iron Curl

Have you ever wondered how celebrities manage to achieve that perfect curl? Rumor has it their wavy ringlets are not the product of pins or curlers, but actually the result a few twists and flips of a flat iron. Although this technique seems to be pretty straight forward, there is indeed a specific method that must be applied in order to create this sought-after style.

Mario Russo, owner of Salon Mario Russo in Boston, which is known for their bouncy blowouts that incorporate this approach, shares his tips and trick in an easy-to-execute step-by-step guide to creating these coveted curls.

The Tools:

  • Round brush
  • Blow dryer

Kate Moss to Front Kérastase Couture Styling Line!

Kate Moss has been announced as the face of Kerastase’s new Couture Styling line, which will debut mid-May in French salons! It will mark the first time the L’Oreal-owned professional hair-care brand has had an international face.

Moss was the obvious choice, according to Françoise Lehmann, worldwide general manager of Kérastase, who described the products in the 11-unit collection as being about style and liberty of movement.

“Who better than she can incarnate at once style, modernity that’s the most absolute, the most aspirational and at the same time the refusal of dictates, the refusal of codes and the refusal of constraints?” Lehmann asked.

Moss was photographed by Sølve Sundsbø for the Kérastase images that will appear in salons and in print advertisements, primarily in single-page formats.

She’s so gorgeous! She could sell anything!

Source

Jocelyn’s Christmas Must-Have Number 2!

I’m saving my favorites products for last. This thermo-reactive intense nutrition masque from Kerastase is out-of-this-world amazing. I’ve used this twice now, and I can literally feel the difference for almost a week. It’s pricey – but let me just say, you get A LOT for your money, and it doesn’t take a lot when you use it. I guess this would last you 6 months. LOOOOVE IT! $60.00


Introducing Kerastase’s New Line, Bain Nutri-Thermique!

Karastase has launched a new line of haircare products, and they are amazing! Introducing their new line, Bain-Nutri-Thermique! I tried these products, and I absolutely adore them.

The purpose of this line is to provide dry or damaged hair with intense nourishment. My hair is definitely on the dry and damaged side, because I dye my hair about every two months. I found that my hair really responded well to these products, and is visibly softer/smoother.

Benefits:

  • Under the effect of heat, dry hair is intensely nourished, durably soft and shiny.
  • Hair is protected from the recurring drying-out process and the harmful effects of heat-styling tools.

Technology:

Step 1: Deep Nutrition. An exclusive complex of nourishing agents operates in the most sensitised areas of the fibre, offering intense nutrition to the hair. Cleanse your hair with Bain Nutri-Thermique’s intense nutrition shampoo. $34.00 Follow with the intense conditioner. $38.00

Step 2: Heat Activation. Heat activates the thermo-reactive formula, trapping the nourishing elements deep inside the hair fibre.

Step 3: Thermic Protection. The heat-activated formula creates a protective film all around the fibre to help prevent dryness.

I have to take some time here to talk about my favorite product of the line. The thermo-reactive intense nutrition masque is out-of-this-world amazing. I’ve used this twice now, and I can literally feel the difference for almost a week. It’s pricey – but let me just say, you get A LOT for your money, and it doesn’t take a lot when you use it. I guess this would last you 6 months. LOOOOVE IT! $60.00