Archive: Fragrance

Justin Bieber Creating a Perfume to Make ‘the Girls Go Crazy’

Justin Bieber is getting in touch with his feminine side.

The pop star, 16, is working on his own fragrance line —just for the ladies. “It’s for my female fans, and I want to create something that will have the girls go crazy,” Bieber tells PEOPLE exclusively of the currently unnamed scent, which launches in high-end department stores next summer.

“Most male celebrities do male colognes for other males,” Bieber adds. “I think that me making a female fragrance is just a different idea and I think it’s going to be successful. I’m just really, really excited about it. It’s going to be really big.”

The Biebs, who also recently announced a unisex line of scented accessories, says Britney Spears‘ fragrances are currently his favorite perfumes on the market, but is less forthcoming when it comes to discussing his preference on colognes.

“I can’t tell you what I wear,” he says with a laugh. “It’s got to be mysterious.”

Bieber, who teamed on the scent with Give Back Brands, a lifestyle products company committed to donating its proceeds to charity, isn’t getting a helping hand from any of his celebrity pals. “This is my project and I want to be hands on,” he says. And it may go without saying, but Bieber says if he could have any woman wear his line, it would be Beyoncé.

For more information on Justin’s scent, visit gbbrands.com.

The fact that his favorite fragrance is by Britney Spears makes me think his fragrance is gonna SUCK. If they sell your fragrance on the sale rack at the local drug store – chances are, it stinks. Just sayin.

Source

Taylor Swift signs fragrance deal with Elizabeth Arden!

Taylor Swift, who is in the middle of a promotional tour for her new album, Speak Now, has just announced that she’s joining forces with Elizabeth Arden to launch her own fragrance. Taylor will be heavily involved in the process, from packaging to marketing.

“I have always loved how fragrance can shape a memory the way certain scents remind you of events and people that are imprinted in your thoughts,” Taylor said in a statement. “Lately I’ve been having fun experimenting with combining some of my favorite scents, so I’m really excited about working with Elizabeth Arden to develop my own unique fragrance.”

Taylor’s fragrance is expected to hit shelves in the fall of 2011.

Jennifer Lopez officially launches new perfume, Love and Glamour

Jennifer Lopez: A Hollywood icon

AUTHENTIC charm
True SOPHISTICATION
Abounding CONFIDENCE

With the spotlight on,
The power of glamour,
The allure of beauty &
The dream of love light up the screen.
Jennifer steps front and center once again.

Lights. Camera. Passion

Nice little poem. (Came with the press release, I had nothing to do with it.)

A showstopper, this starlet reflects the elegantly extravagant, luxurious side of Jennifer Lopez. Surging with sparkling, juicy top notes, Love & Glamour lingers with a sexy bouquet of floral mid notes before wrapping you up in a smoldering musky dry down.

Top Notes: Italian Mandarin, Guava, Nectarine Pulp
Mid Notes: Waterlily, Cocount Orchid, Orange Flower Absolute, Jasmine Petals
Base Notes: Sandalwood, Sensual Musk, Sleek Amber

See Jennifer’s new ad – and more about the fragrance after the jump! More »


FIRST LOOK! Check out Jimmy Choo’s new fragrance!

Tamara Mellon, the socialite and scene queen behind haute shoe and accessories line Jimmy Choo, signed a perfume deal with Inter Parfums three years ago now, saying at the time, “It has always been my vision to fully accessorize the woman, and fragrance is an integral part of the modern wardrobe.”

Can’t wait to smell it!