In partnership with Macy’s, Diesel Only The Brave is giving you the opportunity to celebrate bravery with Common, the face of the brand’s courageous fragrance, at a intimate live performance at Capitale on Wednesday, August 26th, 2009.

You have until Monday August 24th to stop into Macy’s in Herald Square and other select locations, purchase $117.50 or more of Only The Brave products and receive TWO tickets to this VIP live performance.

The GRAMMY-winning hip-hop artist’s performance, including the song “The 6th Sense,” embodies the spirit of determination and perseverance. This private concert for Common’s friends and celebrity fans will capture the essence of empowerment, a sense that the performer depicts throughout his work, from his music to his community outreach.

“I’ve always thought Diesel was a progressive, fresh brand—it has a classic feel, but pushes the envelope,” Common explains. “I wanted to partner with Diesel because that’s really what I’m about too—to be an individual and an artist, it takes both bravery and courage.”

How To Enter To Win: Beginning August 10th, 2009, visit Macy’s Herald Square, Rego Park, Kings Plaza, Garden State Plaza and Cross Country to be one of the first 500 consumers to make a Diesel Only The Brave purchase of $117.50 or more

INFO FOR CONCERT:
Wednesday, August 26th, 2009
Capitale
130 Bowery (at Bowery and Grand)
New York, NY 10013
8:00 p.m. – 9:00 p.m. Doors open / Red Carpet
9:00 p.m. – 10:00 p.m. Common Performs

Popularity: 2% [?]

Inspire your inner hero this Independence Day with Diesel Only The Brave! This bold new scent boasts the determination and strength to stand up and be counted—to overcome adversity and to be heard. Inspired by visionary artists, icons and rebels, Diesel Only The Brave is a fragrance about making an impact.

Only The Brave is for men who take a stand and control their own destiny by seizing opportunities and making a difference. The scent encompasses the qualities of the brave, housed in a clenched fist that tells several stories: Facing forward, the fist evokes power and energy; upright, it stands for self-affirmation; raised, it signifies victory, success and engagement.

Common was chosen as the face of the fragrance because of his spirit and energy that perfectly represent the passion, will and conviction that Only The Brave captures.

What it Costs: Eau de Toilette 1.7oz, $52.50; Eau de Toilette 2.5oz, $65.00

Where to Buy: The recently opened Fifth Avenue Diesel Flagship in New York, Diesel boutiques, Diesel.com, Macy’s, Dillard’s and other major department stores.

Popularity: 5% [?]

Rimmel London Stay Matte Clarifying Matte Foundation

Rimmel London Stay Matte Clarifying Matte Foundation is the ultimate summer makeup essential It’s a fluid, shine-free formula that provides up to 12 hours of flawless and fresh skin! Stay Matte Clarifying Matte Foundation is formulated with SKINPURE Complex, which combines a gentle dose of salicylic acid to clear imperfections and botanical extracts to nourish, for visibly purified skin! This light-weight formula blends with ease hiding blemishes and imperfections without clogging pores which is vital in the summer heat.

Rimmel London Lasting Finish Kiss & Stay Gloss

Summer wouldn’t be the same without Rimmel London Lasting Finish Kiss & Stay Gloss. This kiss-proof and food-proof formula gives lips magnetically kissable color for up to 10 hours! A double ended applicator provides glossy color on one side and a tinted crystal shine gloss on the other. Available in gorgeous 12 shades!

Diesel’s Heroic NEW Scent: Only The Brave

Diesel Only The Brave captures the essence of the Diesel man in a bottle. The new scent is housed in a smoky, gray bottle in the shape of a clenched fist wearing a silver Diesel ring. The scent represents the qualities of the brave, symbolized by a fist that tells several stories: Facing forward, the fist evokes power and energy; upright, it stands for self-affirmation; raised, it signifies victory, success and engagement.

Popularity: 5% [?]

My husband turns 30 on the 30th and I have been trying to find a few birthday gifts. I recently found a great fragrance for him, after hearing him complain he doesn’t have any nice cologne anymore.

I had seen the Diesel frarances for awhile but never tried them and I wish I wouldn’t have waited. Diesel Fuel for Life is a great men’s fragrance! Fresh and clean but very sexy my husband has never smelled better.

DIESEL® ‘Fuel for Life’ Homme Spray

DIESEL® Fuel for Life for men, an energetic potion that opens with a stimulating star anise harmony, with an aniseed scent that is sweeter than star anise itself, for an initial whiff of crispy freshness strengthened by the tanginess of pink grapefruit. A powdery fougere energetic and sexy!

• 1.7 or 2.6 oz.
• By DIESEL®.

$49.50- $62.50 Diesel Fuel For Life Men

And to reward yourself you might want to try Diesel Fuel for Life Unlimited a great scent with hints of lemon, orange and peach. It smells so good I end up smelling my wrists all day!

Diesel’s NEW Fuel for Life Unlimited is a fresh, flirty and feminine scent that blends calabrian lemon and mandarin orange. Accents of juicy pear and exotic guava provide a sweet crispness while spicy Casablanca lilies and jasmine with a hint of aloe adds mystery. The fragrance is grounded in creamy sandalwood and American cedar, with bewitching labdanum and the velvety sensuality of a peach. Unlimited is housed in a gorgeous glass bottle branded with a gold inscription and wrapped in a gold-flecked woven brown net adorned with a golden chain.

$61.19 (2.5 oz) DIESEL FUEL FOR LIFE UNLIMITED

Popularity: 6% [?]

I was sent this set recently, and I let my husband smell it and tell me what he thinks.  He absolutely LOVES it.  I have it right here next to my desk, and I can smell it.  It’s awesome.  I want my husband to wear it everyday.

Give the man in your life this Limited Edition Set from Diesel, and he’ll be one happy camper!!

It’s no secret that shopping for men can be a difficult process – and one which most of us would like to avoid this holiday season – but luckily, Diesel is bringing you the perfect gift for every man on your list with three unique gift sets that he’s sure to love. As the third best selling fragrance for men, Fuel for Life is a must-have on any wish list and thanks to these amazing sets that combine the best of the line all in one – Diesel is your one stop shop this holiday.

Pouch Collection Sets
Cater to his mood with these two unique collection sets:

For the free spirit or the soul that needs to be unleashed, the first Pouch Collection Set includes an Eau de Toilette, After Shave Balm and Shower Gel. Housed in a black leather-like pouch with metal chains, the Unchain Your Life Set brings out the rocker rebel in any man.

If he loves the limelight, there is always a second option – the Contemporary Icon Set. Paired with After Shave Balm and Shower Gel, Fuel for Life Eau de Toilette comes in an alternative set with the iconic denim pouch that makes Diesel a contemporary icon and classic.

Pouch Collection Gift Set – Black Set contents:

• 50 ml EDT in Limited Edition Black Pouch with Chains
• 50 ml After Shave Balm
• 50 ml Shower Gel

Free Standard shipping with gift set purchase!

$57.50 – BUY IT HERE!

Popularity: 9% [?]

It’s no secret that shopping for men can be a difficult process – and one which most of us would like to avoid this holiday season – but luckily, Diesel is bringing you the perfect gift for every man on your list with three unique gift sets that he’s sure to love. As the third best selling fragrance for men, Fuel for Life is a must-have on any wish list and thanks to these amazing sets that combine the best of the line all in one – Diesel is your one stop shop this holiday.

The Identity Set

Let him reveal his secret identity or real-life persona with one of three customizable 30ml Travel Edition Sprays housed in individually tailored pouches. Whether he’s an All American, Rock Star, or Gentleman, there’s a customized Eau de Toilette for him. The set includes a 50ml bottle of Diesel Fuel for Life in its signature canvas pouch and a 100 ml tube of After Shave Balm.

Cost: $72.50

Pouch Collection Sets

Cater to his mood with these two unique collection sets:

For the free spirit or the soul that needs to be unleashed, the first Pouch Collection Set includes an Eau de Toilette, After Shave Balm and Shower Gel. Housed in a black leather-like pouch with metal chains, the Unchain Your Life Set brings out the rocker rebel in any man.

If he loves the limelight, there is always a second option – the Contemporary Icon Set. Paired with After Shave Balm and Shower Gel, Fuel for Life Eau de Toilette comes in an alternative set with the iconic denim pouch that makes Diesel a contemporary icon and classic.

Cost: $57.50

Holiday Set

A classic gift with a twist – this set of After Shave Balm, Shower Gel and Eau de Toilette in a signature Diesel canvas pouch gives him more fuel for his fire, with more of his Fuel for Life favorites.

Cost: $69.50

Smell the benefit of giving your guy a great scent for the holidays. Fuel for Life is an energetic potion that’s modern, yet classic and sophisticated. Notes of star anise, grapefruit, lavender, heliotrope, raspberry and vetiver, give Diesel’s Fuel for Life its signature twist that’s sure to Fuel the Fire of any man this holiday season.

Where to Find it: Diesel stores, diesel-fragrances.com, Bloomingdale’s, Nordstrom, and Department Stores.

Popularity: 3% [?]

Fuel For Life Pour Femme Gift Set
A precious elixir with mythical origins – every drop is concentrated in femininity for a heart-throbbing effect and intensified sensuality. It was created by Diesel based on the scent of a Venetian liqueur with blended blackcurrant and woody harmonies. Fuel for Life Women is an innocent yet sensual and sexy potion that makes a bold entrance and then dries down to soft, powdery femininity.

Set incldues a 1.7 oz Eau de Parfum Spray and a 1.7 oz Body Lotion in a signature gift box.

Notes:
Mandarin, Pink Pepper, Jasmine, Patchouli, Black Currant, Raspberry, Musk.
Style:
Sensual. Innocent. Sexy.

$55.00 - Diesel Fuel For Life Pour Femme Gift Set

Popularity: 6% [?]