Archive: Cover Girl

Introducing ShineBlas NEW from COVERGIRL!



Sculpt your lips with curve-accentuating high shine and a fun flash of iridescent color. Lipwear has never been such a blast!
The patented ShineSculpt™ applicator hugs the contours of lips and boasts a tapered tip for precise shaping and sculpting, while 16 shimmering shades deliver a brilliant, glossy finish and perfectly polished pout.

This liploss rocks! It has a gorgeous shimmer, not too much at all! It gives just the right amount of shine! It goes on awesome, and lasts surprisingly long! Definitely wouldn’t know it only costs $7!

The Applicator – It’s like shapewear for your lips

• The patented ShineSculpt™ is a uniquely shaped applicator that delivers more shine in a single swipe than the leading gloss
• Flexible scoop applicator with built in product wells designed to hug the contours of lips to help deliver a fuller, more sculpted look
• Lip hugging applicator for 4X more noticeable shine vs bare lips
• Tapered tip enables precise shaping and control

The Formula -Say hello to diamond-like shine

• Polymer- and oil-rich formula delivers high shine with a lightweight feel
• Luminescent droplets of pearlized pigment form a perfect amount of
shimmer behind the shine
• Embedded pools of shine add brilliant depth
• Non-tacky formula removes “high-shine vs. sticky” trade-off,
typical of traditional lip glosses

Introducing Smoky Shadowblast – NEW from COVERGIRL!



COVERGIRL introduces a smoke of genius – the colorful smoky eye made easy with new Smoky ShadowBlast: A clever, two-step system for creating big, bold smoky eyes with amazing results!  I really love this new product! It makes acheiving the smoky eye so easy! And for me, I’m all about easy! These are awesome!  And 2 colors for only $7? Can’t beat that!!

It’s a smoky eye tool plus makeup artist all in one shadow stick. Available in six expertly coordinated shade duos with uniquely desgined ends, Smoky ShadowBlast lets you create a traditional or colorful smoky eye in two easy steps. The new, double-ended stick features expertly coordinated shades and two precision applicator tips – one for base, one for liner/crease – so you can easily apply, smudge and blend shadow to a smoky perfection.

Women love the dramatic, smoky eye look that makeup artists create for celebrities, but getting it right without expert help requires a lot of technique and practice.

“COVERGIRL Smoky ShadowBlast takes the fear out of creating a smoky eye; it’s a professional look that’s easy for anyone to create,” says P&G Global Creative Design Director, Pat McGrath.

Two Steps:
Easily achieve smoky eye perfection – it’s almost like having a makeup artist at your fingertips!

1. Sweep the rounded end of the shadow stick over entire lid

2. Use the angled end along lash line and crease for bold definition

The Shade Duos
Pat McGrath-designed shade palette

Onyx Smoke Silver Sky Purple Plume
Bronze Fire Citrus Flair Tempest Blue

$7.59 – Buy it at your local drugstore!

CoverGirl Debuts a New Lengthening Mascara


Elle Magazine Beauty News: CoverGirl Debuts a New Lengthening Mascara
LashBlast Length goes the distance with its superlong wand and lightweight formula


Despite innovations in mascara (we’ve come a long way from 3000 B.C. crocodile-dung formulas), catching corner lashes is a task that can still frustrate even the most skillful makeup artists. But skipping them altogether won’t fool anyone: According to CoverGirl research, when asked whether a subject had long lashes, 80 percent of respondents looked at the eye’s outer corner when making their judgment. Enter CoverGirl LashBlast Length—the mascara wand, the brand’s longest to date, features 450 bristles to deliver a lightweight nylon fiber-based formula (the same used for lash extensions) designed to easily coat each and every lash.


Be bold and beautiful like Drew Barrymore!


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