Archive: Avon

Reese Witherspoon to launch three new fragrances!

Here we go again, another celebrity fragrance!

Reese Witherspoon, the ambassador for Avon, will soon be releasing three new fragrances under the brand!

“The fragrances capture my own personal philosophy on life. Their names — Laugh Often, Live Without Regrets and Love To The Fullest — these are all words I live by,” said Witherspoon.

Created to express the different moods of women, the Expressions collection will make its debut in April with Laugh Often’s mix of juicy mandarin and fragrant freesia. Live Without Regrets will follow in May with a warm weather-friendly floral fruity flavor, and Love To The Fullest will round out the series in August, with an oriental blend of amber, woods, plush peony and a hint of sweet black cherry.

A self-described “lover of fragrances,” Witherspoon said she jumped at the opportunity to create a trio of scents all at one time. The star credits the closest women in her life with endowing her with the passion to spritz.

“I remember my grandmother giving me the last bit of her perfume bottle, and pretending I was all grown up when I played with it. My mother also wore this beautiful gardenia perfume when we went on vacation. I always admired her, and thought she was the most beautiful woman in the world,” said Witherspoon.

Yet just like food palettes, fragrance preferences can change dramatically throughout a woman’s life. Chances are, the scent you doused in during your high school years is one that now repels you like opposite sides of a magnet.

Witherspoon revealed that she would buy anything and everything vanilla as a girl, but her preference has since shifted to white flowers sparked by citrus notes in recent years, a combination she happened upon while working with talented perfumers on her fragrance creations.

And, as in Hollywood, the outside packaging counts.

“I think it’s important how they look on your vanity. Fragrance is such an expression of being a woman,” said Witherspoon.

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Fergie joins Avon in the search for singing talent!

Make Her Up wants to let you know about Avon Voices, Avon’s online singing talent search for women in which two winners will receive the chance to have a professionally recorded album (and perhaps global stardom!).   Not only do the finalists get Avon makeovers, professional musical coaching and studio time, they also get to travel to exciting destinations such as Hong Kong, Hollywood, Rio de Janeiro, New York, Paris or Nashville. Who wouldn’t want to win the chance to be the world’s next musical sensation?  But you need to hurry; the last day to enter is February 13th!

Avon’s first-ever global online Singing Talent Search for women, and Songwriting Competition for women and men, can turn dreams into reality.

To celebrate 125 years of empowering women and families throughout the world, Avon invites people around the globe to share their voices, join in, and sing out.

Sing your way to the top, write an original song, or help discover the next global singing sensation.

REGISTER NOW!

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Fergie Gets Sexy for Her Debut Scent Outspoken

You still have to wait a couple months more to get a whiff of Fergie‘s first scent, Outspoken, but in the meantime, she’s releasing some steamy teaser shots from the fragrance’s upcoming ad campaign.

“From my music to my wardrobe, my style is all about speaking up and making a statement,” Fergie says of the scent’s overall concept in a release.

Outspoken definitely turns heads, but it also lets your true personality shine through.”

And when it came to the finishing touches, the singer got personal, topping the translucent black bottle with a cap inspired by the luxe decor of her bridal suite for her wedding to Josh Duhamel.

Launching in September 2010, the $28 Avon scent will mix notes of starfruit, tuberose, jasmine, and passion flower with black leather and smoky vetiver.

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Reese Witherspoon: My New Fragrance Reflects “My Life”

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Reese Witherspoon is definitely in bloom!

The star, 33, has just released a new fragrance, In Bloom, for Avon, and she says she is proud that the scent reflects her new attitude toward life.

“When we came up with In Bloom, it just sounded like a great name,” Witherspoon tells BellaSugar.com. “I thought it should evoke a feeling that was reflective of what was going on in my life. I think that In Bloom captures the idea that I’m at a time in my life where I feel very confident with my work, with my personal life — and that it’s a time to really blossom.”

The star — who was involved in practically all aspects of the “incredibly complicated process” of creating a fragrance over the past two years — also says she incorporated memories from her childhood.

“We started with a set of ideas … about sensory memories,” she says. “What it was like growing up in Tennessee and what I remember of my mother [and] my grandmother wearing perfume-wise. A large part of my childhood was spent in my yard with a gigantic magnolia tree, so I knew it had to have magnolia in it.”

In Bloom also incorporates peach tea leaves and gardenia, a nod to the perfume her mom used to wear.

Still, the actress — who says her scent is “easy to wear” and goes well from “day to night” — admits that even more than developing the scent, she enjoyed designing the bottle.

“When my grandmother was done with the perfume, she would give me the bottle so that there was just a little bit left,” she recalls. “I remember thinking, ‘It’s so beautiful having these things sitting on your dresser.’ I thought about it as sort of a piece of art — something in your bathroom, something in your bedroom — that really is something beautiful that you feel inspired by.”

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