Archive: Avon

Avon Launches New Makeup Collection

Avon just launched a new makeup collection of all new products, color-true shades and luxurious formulas designed with every skin tone in mind. The makeup features True Color Technology and contains self-renewing pigments so the rich color you see in the package is the same vivid color you will see on your lips and eyes.

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The collection includes 55 shades of Ultra Color Lipstick, 23 shades of Ultra Glazewear Lip Gloss, 14 True Color Eyeshadow Quads with easy to follow numbered shades, True Color Eyeshadow Duos and Singles, NEW Ultra Color Lip Crayons, SUPERShock Gel Eyeliner Pencils and more!

To celebrate the new makeup line, Avon launched the “You Make It Beautiful” Facebook sweepstakes where 20 consumers can win a fabulous Avon makeup assortment bundle. To enter, visit the Avon Facebook page.

Go behind the scenes with Megan Fox for Avon’s new fragrance, ‘Instinct’

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We’ve previously discussed Megan Fox being picked to represent Avon’s new fragrance, ‘Instinct,’ and today we’re getting many more pictures from the campaign. She looks gorgeous!

Megan Fox is the new face of Avon’s fragrance, “Instinct.” The actress joined Brazilian model Marlon Teixeira in these new photos from the campaign.

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“When Avon approached me to be the face of Instinct, I was thrilled about the opportunity to represent these fragrances,” the 27-year-old actress said in a statement. “I’m so excited to be a part of this brand I’ve always loved and respected.”

“No one evokes magnetic attraction better than Megan — men and women alike see her as a bold, captivating beauty. She’s the perfect face for a scent that’s intensely alluring and a little bit dangerous,” Denise McEvoy, Vice President Global Fragrance Marketing, said.

Avon’s Instinct will be available in the US next year.

LOTS OF PICTURES AFTER THE JUMP! More »

Avon Names Megan Fox The New Face of Instinct.

Avon Products, Inc. announced today that actress Megan Fox will serve as the face of Avon Instinct, a duo of fragrances for him and her. The fragrances will launch globally beginning this fall in Europe, followed by the U.S. and other regions in 2014. An iconic beauty and a smoldering presence on screen and off, Fox is the perfect fit for the intensely exotic new scents – lush, fruity floral for Her and woody aromatic for Him. Evoking the intoxicating feeling of losing inhibitions and indulging desire, Instinct is an ode to the kind of sensuality that Fox embodies.

“When Avon approached me to be the face of Instinct, I was thrilled about the opportunity to represent these fragrances,” explains Fox. “I’m so excited to be a part of this brand I’ve always loved and respected.”

“When we developed Avon Instinct, we were looking for someone who could portray the essence of a wildly alluring fragrance,” reveals Denise McEvoy Vice President Global Fragrance Marketing, Avon. “No one evokes magnetic attraction better than Megan—men and women alike see her as a bold, captivating beauty. She’s the perfect face for a scent that’s intensely alluring and a little bit dangerous.”

For Her

  • Sparkling Greens: A modern lush freshness which transports you to a secret garden where your senses are gently touched by dew drops and sunshine
  • Camellia ScentTrek™: One of Givaudan’s exclusive ScentTrek™ ingredients, an intoxicating aroma surrounds you as layered petals unfold to reveal a seductive and alluring scent evoking carnal feelings of temptation and desire
  • Sensual Sandalwood: A resinous top note that exudes a creamy, exotic woody sensation, giving it a distinct signature. Sensuous and skin-soft, sandalwood has a comforting effect, leaving you feeling wrapped in rich sensuality

For Him

  • Wild Mandarin: Provides a juicy and exhilarating burst on top
  • Sage: Herbaceous sage gives the fragrance a signature, earthy masculinity
  • Ebony Wood: Deep ebony wood provides depth, strength and primal sensuality

Available exclusively through Avon Representatives. To locate an Avon Representativecall 1-800-FOR-AVON or visit www.avon.com.


Now Available! Avon’s New Mega Effects Mascara

Today, Avon unveiled a completely new approach to mascara application with its newest innovation, Mega Effects Mascara – now available for purchase.

The first-of-its-kind Wonderbrush replaces the standard wand with a new multi-dimensional brush that lifts lashes from root to tip in a whole new way. Unlike other mascara wands, it works to fit the curve of your eyes and with a bigger bristle area combs through lashes easily allowing phenomenal clump-free volume and 40% more mascara to be applied to the lash. With Avon’s Mega Effects, eyes look bigger and lashes look darker, denser and more dramatic. Mega Effects is a breakthrough in mascara, creating a complete lash transformation.

Avon Mega Effects Mascara is $10 and is now available through Avon representatives and avon.com.