Archive: Aveeno

Alyssa Milano’s Must Have Baby Product!

For over 60 years moms have been turning to AVEENO® Baby products to help nourish, soothe and protect baby’s sensitive skin. AVEENO® Baby is recommended by pediatricians and specially formulated with ACTIVE NATURALS® ingredients like Oat Extract and Colloidal Oatmeal.

Celeb mom, Alyssa Milano trusts the AVEENO® Baby Wash & Shampoo for her son, Milo. This tear-free, soap-free, paraban-free formula cleanses, nourishes and soothes baby’s sensitive skin and hair without drying.

So go ahead, and give your little one the celeb treatment with AVEENO® Baby Wash & Shampoo, from the #1 natural baby care brand moms love.

AVEENO® BABY WASH & SHAMPOO $5.76-$8.99
Tear-free formula gently cleanses without drying.

AVEENO® Baby Wash & Shampoo blends natural oat extract into a rich lathering wash that cleans without drying because it is soap free and allergy tested. This tear-free formula can be used on skin and hair for gentle cleansing that rinses clean, leaving a soft, fresh fragrance. AVEENO® Baby Wash & Shampoo is formulated to be gentle enough for infants, and babies’ sensitive skin. It’s tear free, soap free and paraben free.

Friday is National “Don’t Fry Day!”

Every single year I have one good burn. You know, the first burn of the summer. It’s like my right of passage into summer. Every single time I do it, I also have to hear about it from my husband. It just drives him CRAZY! Why do I let myself burn once a year? I don’t know – it’s just always been that way, long as I can remember? I burn once, then not again the whole summer. I don’t think that’s too bad, right?

WRONG. I have got to stop doing this to my skin!! When I saw this alert in my email box this morning – I thought I need to protect myself better – skip that ‘first burn’! I love Aveeno products as well. I trust them to keep me covered (no pun intended)!

The Friday before Memorial Day – May 24, 2013 – has been designated as “Don’t Fry Day” to encourage sun safety awareness and to remind everyone to protect their skin while enjoying the outdoors.

Because no single step can fully protect you and your family from overexposure to UV radiation, the National Council on Skin Cancer Prevention encourages individuals to:

• Generously Apply Sunscreen

• Seek Shade

• Wear Sun-Protective Clothing

• Use Extra Caution Near Water, Snow and Sand

• Get Vitamin D Safely

• Not Burn or Tan

For more information on “Don’t Fry Day” and skin safety, visit: www.skincancerprevention.org

The AVEENO® brand offers a wide range of sun care products with superior broad spectrum UVA/UVB protection and exclusive ACTIVE NATURALS® ingredients to protect every member of the family, including: AVEENO® Protect + Hydrate® SPF 30, 50 & 70, AVEENO® Baby Continuous Protection SPF 55.

Aveeno’s new products not only protect you from the sun, but also hydrate your skin at the same time!

SPRING IS HERE!  Springtime means warmer weather and more outdoor activities – which means greater sun exposure.

AVEENO has become my #1 go-to for all things skincare. I think the main reason why I always go to their products, is because I TRUST them. I was so thrilled to see they had launched a new sun care line that helps not only protect from the sun, but reverses skin dehydration caused by the sun, chlorine, sweat and salt water. Their SPF coverage actually exceeds FDA standards!

The new AVEENO® PROTECT+ HYDRATE™ Collection nourishes skin to leave it feeling healthier than before you went in the sun.

AVEENO® PROTECT + HYDRATE™ has been shown to reduce water loss by providing 50% more hydration than the leading competitive sunscreen, keeping skin soft, smooth and healthy looking. ENVIROGUARD™ technology provides photo-stable, broad-spectrum coverage to protect skin against the sun’s damaging effects, while ACTIVE NATURALS® Oat works to replenish the skin barrier compromised by dehydration.

AVEENO® PROTECT + HYDRATESPF 30, 50 and 70

  • Long-lasting, broad spectrum  and photostable protection against sun’s harmful UVA/UVB rays with ENVIROGUARD™ Technology
  • Formulated with skin-soothing ACTIVE NATURALS® Oat to leave skin healthier than before sun exposure
  • Provides 24-hr skin hydration against chlorine, salt water and sweat
  • Water & sweat resistant (for 80 minutes), oil-free and non-comedogenic
  • Dermatologist recommended

Suggested retail price: SPF 30 & 50: $8.99 – $9.99 3.0 oz. tube


It’s National Oatmeal Month!

Did you know that January is National Oatmeal Month?

Most people know that oatmeal is a wonder ingredient, integral for a healthy you! But this breakfast staple has as lengthy a history in health and beauty treatments as it does on the breakfast table. What you may not realize is that oat is also a magic beauty ingredient, which soothes and moisturizes dry skin and scalp!

AVEENO® has been utilizing the vast moisturizing and hydrating properties of oatmeal in their products since 1937, and AVEENO®’s newest launches for 2013 are no exception. As you can imagine, this makes National Oatmeal Month one of our favorite months!

We are excited to announce a number of new products, featuring ACTIVE NATURALS® Oat.

AVEENO® Skin Relief Healing Ointment

  • From a dermatologist recommended brand, multi-purpose petrolatum helps soothe scaling, peeling and cracking skin and lips, while forming an occlusive layer on the skin’s surface for locking in moisture.
  • Targets extremely dry, chafed or cracked areas that require ointment for extra protection.
  • Soothes and protects skin from minor burns, scrapes and cuts.
  • Formulated with soothing ACTIVE NATURALS® Triple Oat Complex using colloidal oatmeal for relief, oat essence to soothe, and oat oil to moisturize
  • Formula is fragrance-free, dye-free, lanolin-free, and gentle enough for sensitive skin.
  • Available: February 2013 at national food, drug and mass merchandisers
  • Suggested retail price: $7.99-$9.99 for 3 fl. oz

AVEENO® NOURISH+ DANDRUFF CONTROL Shampoo

  • Mild cleansing formula combines naturally-derived oat with pyrithione zinc, an anti-dandruff ingredient that combats dandruff to revive the hair and scalp
  • Features ACTIVE NATURALS® Nourishing Oat Complex — a unique combination of oat peptide and oat extract proven to deliver healthy, beautiful, flake-free hair
  • Gentle on color-treated hair
  • Available: February 2013 at national food, drug and mass merchandisers
  • Suggested retail price: $6.99-$7.99 – 10.5 fl. oz. bottle AVEENO® NOURISH+ DANDRUFF CONTROL Shampoo
  • Also available: AVEENO® NOURISH+ DANDRUFF CONTROL Conditioner and AVEENO® NOURISH+ DANDRUFF CONTROL 2-in-1 Shampoo & Conditioner

AVEENO® PROTECT + HYDRATE™ SPF 30, 50 and 70

  • Long-lasting, broad spectrum and photostable protection against sun’s harmful UVA/UVB rays with ENVIROGUARD™ Technology
  • Formulated with skin-soothing ACTIVE NATURALS® Oat to leave skin healthier than before sun exposure
  • Provides 24-hr skin hydration against chlorine, salt water and sweat
  • Water & sweat resistant (for 80 minutes), oil-free and non-comedogenic
  • Dermatologist Recommended
  • Available: March 2013 at national food, drug and mass merchandisers
  • Suggested retail price: SPF 30 & 50: $8.99 – $9.99 3.0 oz. tube, SPF 70: $9.99 – $10.99 3.0 oz. tube