Keep “Calm” with the new Rimmel London Lip Balms


Looking for a new lip balm with a hint of color? Check out the new Keep Calm line from Rimmel London a 5 shade lip balm line that moisturizes and leaves a hint of color. I sampled the Shop, Play and Party shades and Party was by far my favorite.

keep calm balm tubes

You can see from the swatches below Shop goes on sheer, Play had a touch of pink and Party definitely has a pretty fresh pink tint. I like that these balms had just a hint of color and weren’t glossy. I love gloss and lipstick but sometimes a girl just needs a good lip balm with just a kiss of color.

 keep calm swatch

The Rimmel London Keep Calm line retails for $2.50 so its great for the beauty shopper on a budget. And with this great price you can stock up and leave one in the car, your handbag and gym tote.


THINK: Intense care and color for your lips

WHAT IT IS: A nourishing balm with a fresh hint of a tint for an alluring just-bitten effect. When lips are lacking luscious care and color, don’t panic—Keep Calm and Lip Balm, the latest lip-loving product from Rimmel London. Available in six shades that are packed with personality, this longwear balm is enriched with is enriched with moisturizing oils to help heal dry and cracked lips. The unique formula locks in moisture while softening and nurturing lips, increasing lip moisture by 22%*, so your pucker will always be en pointe. Never let your lips let you down. Keep calm and get the London look.

*Clinical Study: Percentage change from untreated bare lips.

Available Shades:
Keep Calm and Shop: clear
Keep Calm and Kiss: pink blush
Keep Calm and Rock: berry blush
Keep Calm and Play: rose blush
Keep Calm and Party: violet blush


WHERE TO FIND THEM: Chain drug stores and mass retailers nationwide. Visit for store locations and to try the newest products with Rimmel’s exclusive Virtual Makeover Tool.



Disclosure: I was sent a complimentary sample for review. I was not paid to write this post and all thoughts and opinions are my own.

Add a Comment

Your email address will not be published. Required fields are marked *