Check out Alicia Keys' new fragrance ad for Givenchy!

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Alicia Keys it the new face of Givenchy’s latest fragrance!

The Grammy Award-winning singer looks gorgeous in a strapless gold gown, and sleek hair. Alicia is the face of Givenchy’s Dahlia Divin, which will hit shelves in September

“This scent is grounded, but still has a femininity that is very earthy, and I love that,” Keys told WWD.

And while this marks Keys’ first-ever beauty contract, the 33-year-old has some pretty awesome ideas on the future of the beauty industry — namely when it comes to diversity.

“It seems that only one type of beauty is seen as beautiful. I think it’s very important that we stretch that concept and the way that it’s viewed. The biggest mistake is to think that beauty is physical. Beauty is so internal, and it’s about who you are and what you believe in, what you stand for. That’s what makes you beautiful,” Keys told WWD. “I think that’s really important to infuse into the conversation in the beauty world. I would like to see different representations of what beauty is. I’d like to see women with a little more voluptuousness. There’s no way in the world that we’re all a size 2, and people beat themselves up if they’re not small enough or light enough or dark enough or skinny enough.”

Can’t wait to smell it!

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