We’re excited to share some oat-standing news. Drumroll please… the debut of “The Beauty of Nature,” a series of video narratives celebrating ingredients found in nature and their potential to help enhance one’s natural beauty. The first digital short (below) is narrated by Brand Ambassador Jennifer Aniston and highlights the compelling farm-to-formulation journey of the AVEENO® Brand’s first ACTIVE NATURALS® ingredient: oat.
“I’ve used AVEENO® Daily Moisturizing Lotion since I was in my 20s but working on this project and learning everything that goes into their skincare products – how they are conscious of the ingredients chosen, how they’re grown, how they’re formulated – has given me a whole new appreciation for the Brand. I realize that what makes all the difference is actually the story behind the products so it’s great to be able to help share that story,” – AVEENO® Brand Ambassador Jennifer Aniston