It was only a matter of time before the promotional team behind ‘Fifty Shades of Grey’ ventured into the products department.
Caroline Mickler Ltd., a U.K. agency, announced today that it will take on all licensing duties for the “Fifty Shades Of Grey” brand, bestowing the erotica novel’s name and cache on a whole slew of products.
“Among the diverse categories being discussed by Caroline Mickler Ltd for licensing,” reads the press release, “are lingerie/sleepwear, apparel, fragrances, beauty products, bedding, home furnishings, stationery, jewelry and adult products.”
That means you could drift to sleep (or, um, stay up all night) in a “Fifty Shades”-inspired negligee (we’re picturing black leather straps), apply your makeup with a whip-shaped brush, or send your neighbors a thank you note on handcuff-embossed note cards.
How many of you have read ‘Fifty Shades of Grey’? C’mon, you can be honest! I’m almost done with the first book. It’s no literary masterpiece, but it’s entertaining enough. I’m not so obsessed that I would buy any ‘Fifty’ products though!