Promoting Rimmel’s new lipstick, this new video shows Kate crashing a photo shoot of sleepy models, crashing a band’s recording session and running away from the things she is actually supposed to do, i.e. posing for photo shoots.

Of course, she is now calling the shots: the new line of lipsticks is Kate’s own collection that she created for Rimmel, not unlike the line she worked on for Topshop for several years. The Independent reports that the lipstick collection, which includes seven different shades, launches at Boots in the UK today. (HuffPo)

What do you think of the new commercial?