Blinc shares: How to Keep your cosmetics fresh and clean on the beach

With the summer weather already upon us, fashionistas everywhere are gearing up for another season of fun times on the beach. While many females wouldn’t dream about wearing eye makeup and mascara on the beach, you can create a ravishing combination for a day on the sand with some creative tricks and eye makeup primers.

While waterproof mascara may seem like the best option for a beach retreat, in many ways it can look too thick and will take too much effort to remove at the end of the day. By combining some water-resistant mascara with a muted shade of colorful eyeshadow, you can create an enchanting look for the beach.

Instead of skipping the allure of mascara when you hit the beach, give blinc’s water-resistant mascara a try this season. It uses an innovative tubing formula that will encase your lashes for the ultimate smudge-proof hold, even when you rub your eyes. It can be removed at the end of the day with some warm water and a simple scrub and is ideal for those with sensitive eyes, contact lens-wearers and active individuals.


Formerly known as Kiss Me, blinc is the original mascara invented to form tiny water-resistant “tubes” around your lashes rather than painting them like conventional mascaras. Once applied, these beauty tubes bind to your lashes and cannot run, smudge, clump, or flake, even if you cry or rub your eyes. Whether your daily activities take you from the office, to your sweaty workout and then out to dinner, your lashes will look as good in the evening as they did when you first applied blinc in the morning.

blinc mascara will add volume and length to give you a radiant natural look that lasts all day. Only when you are ready for removal, the tubes will effortlessly slide off your lashes into your hand without the use of a harsh makeup remover.
Blinc is better than waterproof mascaras. All it takes is the combination of lots of warm water and gentle pressure, from your fingertips, a washcloth or water pressure (i.e. shower) and the tubes will slide off your lashes effortlessly. Upon removal you will actually see the tiny beauty tubes in your hand!
blinc mascara has been clinically tested to be non-irritating making it ideal for sensitive eyes, contact lens wearers, and active people in search of a mascara whose look, hold and ease of removal is without compromise.


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