Jessica and Ashlee Simpson designing a line of clothes together!

Jessica Simpson is teaming up with little sis Ashlee to create a line of tween apparel as part of the Jessica Simpson Collection, according to WWD. The new products, available in stores in fall, will be geared to the fashion-forward tween and will feature sportswear, denim and activewear styled after Simpson’s “girly, playful attitude,” the trade mag reports. Knit tops, hoodies, pullovers, striped shrunken knits, graphic T-shirts, drawstring pants, footwear and outerwear will all be part of the collection, with both Jessica and Ashlee serving as co-creative directors for the line.
”Creating a tween apparel collection was a natural extension for the brand,” Jessica tells WWD. “I’m excited to bring my sister, Ashlee, along as co-creative director of this division, because she brings a savvy rocker edge that defines today’s tweens.”
Ashlee, who has always been a big supporter of her big sis’s empire, agrees. “My goal as co-creative director will be to design clothes that will help inspire young girls to express their personalities and creativity through fashion.” This marks the first time the sisters are collaborating on a fashion venture

Source


Comments

Add Your Comment

  • First-time commenter? A confirmation email will be sent to you after you post your comment.

  • Please check your inbox ... your comment will not appear until you have confirmed your identity via email.

Please keep your comments relevant to this blog entry.
Email addresses are never displayed, but they are required to confirm your comments.

Comments

June 14th, 2011 at 4:20 am

what a apparel…..i looking so stylish..fashionable and dashing….i liked your way to explore you experience and knowledge of the subject…keep it up !!!!!!!!!!!thanks for sharing.