Vincent Cassel to be fragrance frontman for Yves Saint Laurent, Aronofsky to direct

Vincent Cassel, the smoking hot French choreographer from psycho-thriller “Black Swan”, is reprising his role as the face of Yves Saint Laurent’s best selling men’s fragrance.

The actor is reteaming with his “Black Swan” director, Darren Aronofsky, for the second ad campaign for the perfume, La Nuit de L’Homme.

Though working with Aronofsky is the same on set as it is for commercials, Cassel admitted to WWD, there is a difference between portraying a character in a film and acting as a face of a fragrance.

“It is another role, but at the same time..when [people] see a movie, they think, ‘Oh, it’s a character.’ When they see an ad, they say, ‘Oh, it’s him,'” he told the periodical. “But it’s not.”

The film for the ad, shot in Paris, revolves around Cassel playing the ultimate ladies’ man attempting to seduce multiple women across the French city, all in one night.

The sexy ad campaign is set to air in parts of Europe starting at the end of March and a month or two later in the States.

I loooooooooooooove me some Vincent Cassel. I think he’s hot – and I love his movies!

NY Daily News

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