Fox Business News features the latest trend in short-term tattoo cover up. SmartCover.com, a New Jersey-based online cosmetics brand, has one of the hottest beauty products on the market today, a temporary tattoo concealing crème.

Tattoo cover up has grown in popularity as more Americans need the ability to conceal their tattoos in the workplace while flaunting them after hours and on the weekend. Smart Cover®’s concealing crème is the perfect quick fix at a price most Americans can afford. At $29.75 for a ten-piece starter kit, Smart Cover Cosmetics offer a better option than costly procedures to remove tattoos.

Smart Cover is the official “camouflage” make-up for the cheerleading teams of the NFL’s Buffalo Bills and Cincinnati Bengals and the NBA’s Cleveland Cavalier Girls. They use Smart Cover because tattoos aren’t allowed to show while in uniform.

Smart Cover was created by Nancy and Flori Roberts. Flori Roberts was the creator of Dermablend and is a leading authority on corrective cosmetics. Academy Award nominated makeup artist, Christina Smith, uses Smart Cover on many of her celebrity clients including Liza Minnelli, Jane Krakowski, Jamie Lee Curtis, Gena Rowlands and Helen Mirren.

According to Smart Cover co-creator Nancy Roberts, the concealing crème can be used to cover more than just tattoos. “Our unique concealers can also be used to hide dark eye circles, birthmarks, varicose veins, spider veins, age spots, acne blemishes, and much more,” explains Roberts. They are also allergy-tested, waterproof, and recommended by dermatologists.

The Smart Cover starter kit offers several different shades of concealing crème, from light to dark, so that anyone can use them to mix and match to create their perfect shade. A color corrector is also included in the kit to neutralize the deep tattoo pigment first, allowing the concealing crème to cover completely and blend seamlessly into the skin on the face and body.

In addition to the Smart Cover concealing crème, the company offers a complete line of skin problem solutions for everyday use, including finishing powder, bronzer, anti-aging treatments, fruit enzyme cleansers and more.
All of the Smart Cover products are sold online.

CONTEST WINNERS:

• Desi
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BONUS!! Here’s an offer we can include for Make Her Up viewers!

$5 off the SmartCover cleanser the perfect companion to the Smartcover kit, regular price $14.50, now $9.95! Not just another cleanser, this multi-action treatment thoroughly cleanses and conditions the skin on both face and body. The fruit acids and papaya enzymes gently exfoliate and dissolve long lasting Smart Cover Cosmetics. GO HERE FOR THIS OFFER

Popularity: 3% [?]

Britney Spears and perfumer Elizabeth Arden are joining forces again to release her newest fragrance “Radiance”. This will be Britney’s 9th fragrance to hit the market, and anticipation is said to be running high.

The singer is known for her magic touch when it comes to fragrances, proving her creations to be Elizabeth Arden’s highest-grossing celebrity fragrances. This time, Britney puts her ultra-feminine taste to work. Radiance contains wild berries and soft dewy petals as its top notes, also tuberose, jasmine, orange flower and iris. If you need a reference, remember Brit’s “Curious” fragrance? Radiance bears a similar light musk scent to Curious.

The new fragrance will be available in a 50ml and 100ml sizes, each priced at $63 and $78. Look out for Radiance at The Bay, Sears and other stores next September. Check the teaser ad.

Popularity: 1% [?]

I had the chance to try a sample of this on my hubby and I am loving the scent. With a top note of cucumber I wasn’t sure what I would think but the scents all blend together beautifully. A great fragrance for summer with the warm woodsy tones, definitely standing out as one of my fav new male fragrances. A very clean and sexy scent makes you want to take a little bite out of your man.

Calvin Klein Eternity Aqua

ETERNITY AQUA is inspired by the freshness of the ocean and elegance of a confident, refined man.

ETERNITY AQUA is a modern aquatic woody fragrance that leaves a lasting impression with a watery surge of chilled cucumber. The heart reflects the timeless elegance of lavender and draws you in with the warmth of sandalwood. Drenched green leaves run throughout the fragrance adding an aquatic depth.

Top: Chilled Cucumber, Citrus Cocktail, Water Lotus,
Drenched Green Leaves
Mid: Szechuan Pepper, Mirabelle, Lavender, White Cedarwood
Dry: Sandalwood, Guaiac Wood, Patchouli, Musks

The bottle and packaging

The bottle is the iconic ETERNITY for men bottle designed with a deep blue color scheme and a new logo treatment. The carton is a light blue inspired by the ocean, which complements the bottle.

Eau de toilette 30ml/ 1.0 fl oz $32.00
50ml/ 1.7 fl oz $50.00
100ml/ 3.4 fl oz $65.00

ETERNITY AQUA- available starting July 15, 2010 at department and specialty stores.

for more information please visit www.calvinkleinfragrances.com

Popularity: 2% [?]

Makeup artist, Karan Mitchell created Vanessa Hudgens look for the kick-off of Neutrogena’s Wave for Change campaign at the Neutrogena Beach House in Malibu, California:

For the beach-side event, Vanessa wanted her makeup to be “golden and whimsical.” Since it was a sunny day I made sure to use products that were not only beautiful but were packed with SPF protection.

SKIN

Even bare, Vanessa’s skin looked soft and bright. She’s been using the new Neutrogena Wave® Sonic Power Cleanser and her skin felt incredibly smooth as I applied her makeup.

First I prepped her skin first with Neutrogena Healthy Defense Liquid Moisturizer SPF 50. It is a liquid moisturizer that sinks right into the skin so it wears beautifully under makeup. For her foundation I used Neutrogena Healthy SkinÒ Liquid Makeup SPF 20 in Tan and I perked up her eyes with the Neutrogena Healthy Skin® Brightening Eye Perfector in Medium.

On her cheeks I used the bronze shade of the Neutrogena Healthy Skin® Custom Glow™ Blush & Bronzer in Natural Glow which I also used under the cheekbones for contour.

EYES

I started with the peach base color from the NeutrogenaÒ Nourishing Eye Quad in Butter Crème and applied it all over her eyelid, up to the brow. It has an SPF of 15, so protect delicate eyelids from the damaging effects of the sun.

Next, I used the copper shade on her lids from the NeutrogenaÒ Nourishing Eye Quad in Copper Glow. I also applied the golden shade to the middle and the inside corners of her lids with a dampened brush.

Then, I lined only the top of her eyelid with the NeutrogenaÒ Nourishing Eyeliner in Cosmic Black and applied some individual lashes. I finished her eyes with two coats of NeutrogenaÒ Healthy Lengths Mascara in Carbon Black.

LIPS

For a peachy pout I used Neutrogena MoistureShineÒ Lipstick, with SPF 20, in Peach a Boo, and layered the Neutrogena MoistureShineÒ Gloss in Healthy Peach over top of it for a glassy finish.

Ps. Learn all about the Neutrogena Wave for Change campaign here: http://www.facebook.com/neutrogena

Popularity: 2% [?]

I was sooooooooo excited to try out this new product by Conair. I have thick, stubborn hair, and I have always had a really hard time achieving the perfect curl. When I tried this curling rod, at first it was a bit tricky to get used to, not gonna lie. But after I got the hang of it, I absolutely loved it! It’s gives you that amazing curl that most of the celebrities like. It’s a big, soft, natural looking curl. I think you’ll love it!

Soft, sexy curls are now easy to create with the new Infiniti by Conair You Curl. The You Curl has a unique, clamp-free design and a cone-shaped barrel that creates a softer, less structured curl.  Simply wrap hair around the barrel, hold for a few seconds and then release.  The conical design allows the curls to start closer to the root, allowing more volume through the middle (large portion of the barrel) and the bottom will have a tighter curl (small section of the barrel).  The effect is trendy, free-flowing spirals with no “clamp kinks.”

The powerful ceramic heater features Tourmaline Ceramic™ technology which provides more protection, reduces frizz, helps eliminate static and does not have damaging hot spots. The ultra-high heat levels are instantly restored during use, and the 5 LED settings provide the ideal temperatures for all hair types. The stay-cool safety tip protects fingers during use.

The Infiniti by Conair You Curl is available nationwide at mass market and drug store retailers, as well as at www.conairyoucurl.com, for an average retail price of $49.99.

You can also find out more great info by “liking” Conair’s new Facebook page at www.facebook.com/conairhair or following them at www.twitter.com/conair_hair

Here’s a great how-to video!

Popularity: 2% [?]

Do It Yourself Manicure & Pedicure

Pamper Yourself with Lipikar from La Roche-Posay!

I love  Lipikar from La Roche-Posay! I received a sample awhile ago and it had got buried under one of my “to-do” piles. But with the warmer weather and constantly wearing sandals my feet were needing a little love. I started using the Lipikar line last week applying after my shower and the results speak for themselves. My skin on my hands and feet is much softer and even my heels are soft and smooth.  The lotion absorbs really well leaving only a softness to my skin no oiliness. A great way to keep your skin looking great all summer long.

Don’t have time for a day at the spa? La Roche-Posay helps you achieve expert results from the comfort of your own home! Indulge in a perfect manicure and pedicure with Lipikar Xerand and Podologics.

Lipikar Xerand is a non-oily fast-absorbing cream that leaves hands soft and supple. This water-resistant formula also helps reduce dryness from repeated washing. Simply apply and massage until absorbed for hands that beg to be held.

For cracked heels try Lipikar Podologics. It reduces the thickness of calluses in just 5 days and nourishes dry feet immediately. Put your best foot forward by applying daily and carefully massaging problem areas.

Save time this summer with La Roche-Posay!

Lipikar Xerand: SRP $14.00

Lipikar Podologics: SRP $18.50

Popularity: 1% [?]

‘Cougar Town’ actress Courteney Cox is on the August cover of InStyle and in the accompanying interview the stunning brunette reveals why she indulges in Botox, how she keeps her marriage to David Arquette healthy and how she almost quit acting before she landed her life-changing role on ‘Friends.’

The actress talks candidly in the interview, admitting to seeing a therapist on a occasion. “We’ve done couples therapy in the past. We’re not lazy about our marriage.. “We have the same arguments we’ve had for years,” she tells the magazine.

On her use of Botox:
“Aging gracefully is one thing, but trying to slow it down is another. Sometimes I use Botox. Compared to most, I use it very sparingly. One time I did too much, though. I feel weird if I can’t move my face, and that one time I overdid it, I felt trapped in my own skin. I don’t have a problem with any of that stuff; if it makes you feel better about yourself and it’s done properly, then fine.”

Continue Reading…

Popularity: 1% [?]