BLOND AMBITION: GO LIGHTER, HEALTHIER

 

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NEW YORK’S RYAN DARIUS SALON OFFERS HEALTHIER COLOR TREATMENT

When the weather turns warmer, women get blonder. Yet while we love the way we look with lighter, blonder locks, we definitely don’t love the havoc that bleaching wrecks on our fragile follicles!

Do you know that bleaching can not only cause:

  • an over-processed look
  • change in hair texture from lustrous to limp, lifeless, and frizzy
  • damage to the hair cuticle from the outside, in—leading to MAJOR breakage

Ryan Nickulas of the Ryan Darius Salon in NYC’s West Village recommends Goldwell’s Topchic Highlift Blondes Color Treatment for clients who want to go boldly lighter, yet much more gently.

Ryan favors this treatment because:

  • It lifts and tones on one step, instead of two, making the process much more gentle because you don’t need to strip out all the natural pigment to add color

Ryan advises that it is best to lighten:

  • If you have gone dark for fall and winter, this color treatment is the best way to lighten locks for spring/summer
    For hair that is already light, it gives your hair a rest from harsh and damaging highlights, yet still provides the beautiful blonde shade that you adore

Go here for more info!


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